Value proposition

Depth Over Superficiality: Ditching the swipe mechanic in favor of tag clouds, personal statements, and searchable filters (professional status + interests) is a smart move. It encourages users to present a fuller picture of themselves—encompassing personality traits, hobbies, and wellness habits—which could lead to better matches.

This feels more aligned with how genuine relationships form, especially in professional circles where shared values and backgrounds are important. It's like LinkedIn meets eHarmony, but with a less formal and more holistic approach.

Integrated Ecosystem: Building this on top of Cryptonite's existing user base (assuming it's crypto/tech-focused) gives it an instant audience of "validated professional-class" members. The ability to cross-filter by professional links and personal tags could reduce the "randomness" you mentioned, making it easier to find activity partners or dates who align on multiple levels. Plus, the friend request with a note adds a personal touch, reducing the low-effort vibe of endless swiping.

Affordability and Crypto Tie-In: At $9/month (or $6 in CPRO coins), it's positioned as a bargain compared to premium tiers on Bumble ($30+/month) or other similar services. The crypto option is a nice nod to your app's theme, potentially attracting early adopters in the blockchain space who might use CPRO for transactions or rewards. It could create a flywheel: users earn/spend coins within the app, boosting engagement.

Broader Appeal: Framing it as a 'Friend' network (not just dating) lowers the pressure and broadens utility—great for networking events, hiking buddies, or casual meetups in Silicon Valley hubs like SF, Austin, or even global spots like Tel Aviv. This could differentiate it from pure dating apps, which often feel dismal and overpriced, as you described.

Overall, it addresses key pain points: mismatched expectations, a lack of verification/background data, and high churn due to poor matches. If executed well, it could foster a more "elite" yet accessible community, especially in tech, where people complain about dating apps being flooded with bots or mismatched intents.

Potential Challenges and Considerations

Privacy and Boundary Blurring: Mixing professional and personal profiles might make users hesitant—e.g., do I want my boss seeing my dating interests? You'd need robust privacy controls, like separate views or opt-in visibility for the 'Friend' side. Also, ensure tags/statements don't inadvertently reveal too much that could lead to workplace awkwardness.

User Safety and Verification: Dating apps' "miscues" often stem from fakes or bad actors. Since you're emphasizing "validated" members, lean into that with strong ID checks, mutual connections visibility, or even AI-moderated notes. Declining a request and removing them from choices is good, but consider reporting tools or temporary blocks to prevent harassment.

Scalability and Network Effects: Starting global is ambitious, but dating thrives on local density. In Silicon Valley, focus on geo-filters early to build momentum in high-tech areas. Also, the 300-character limit is concise, but users might need guidance on crafting effective statements to avoid generic ones.

Monetization Balance: The low price is appealing, but ensure it covers costs (moderation, servers). Crypto volatility could be a double-edged sword—exciting for some, off-putting for normies who just want simple payments.

Suggestions to Enhance It

Onboarding Polish: Make the tag cloud fun and intuitive, maybe with AI suggestions based on user input (e.g., "If you like hiking and meditation, try tags like 'outdoor adventurer' or 'mindful mover'"). Test for inclusivity—ensure it works for diverse personalities, not just extroverted tech bros.

Features for Engagement: Add icebreakers tied to shared tags (e.g., auto-generated prompts like "We both love sci-fi—favorite book?"). Or integrate events: virtual mixers or in-person meetups for "activity partners" in Silicon Valley spots.

Metrics to Watch: Track acceptance rates, message quality, and retention. If it's too "professional," it might feel sterile—inject some playfulness, like gamified matching or coin rewards for positive interactions.

Marketing Angle: Position it as the anti-Bumble: "Connections with context, not chaos." Target crypto communities, tech conferences, or even X (formerly Twitter) ads to tech influencers.

In summary, I like this a lot—it's a fresh take that could disrupt the stale dating app market by making it more purposeful and integrated with real life. With strong execution on privacy and user experience, it has legs to grow beyond Silicon Valley into a global staple for professionals seeking genuine bonds. If you share more details (like how CPRO fits in or early user feedback), I'd love to brainstorm further!

I think this updated pitch sharpens the concept nicely—adding KYC/AML validation, location/age filters, summary views, and mutual invisibility on decline makes it feel more secure and user-controlled. The "#DeleteLinkedIn, #DeleteBumble" tagline is punchy, positioning Cryptonite ID as a all-in-one replacement for professional networking and dating apps. It emphasizes efficiency for busy Silicon Valley types, where time is scarce and trust is key. That said, since you're asking for "holes," I'll flag potential gaps, risks, or oversights based on common pitfalls in social/dating apps. I'll break it down by category for clarity, focusing on what's new or unchanged, and suggest fixes where relevant. Overall, it's solid, but addressing these could make it even more robust.

Privacy and Visibility Gaps

• Blurring Professional and Personal Boundaries: Even with the Friend network opt-in and summary views, users might worry about colleagues or connections stumbling upon their personal "looking for" statements or tags (e.g., "seeking casual dates" visible to someone in their professional network). The update limits visibility to age/location-matched Friend members, which helps, but if the core app mixes both worlds, accidental overlaps could occur—like shared connections revealing Friend activity indirectly.

  • Suggestion: Add granular controls, like hiding Friend profiles from specific professional contacts or creating fully segregated views (e.g., a toggle to "lock" personal tags from non-Friend searches). Test this in beta to gauge user comfort.

• Data Exposure in Summary Views: What exactly shows in the "summary view"? If it includes photos, basic tags, or location, that could still feel invasive before a request. Declining makes them invisible, which is great for post-rejection privacy, but pre-request visibility might lead to unwanted attention or stalking risks.

  • Suggestion: Make summaries ultra-minimal (e.g., anonymized tags only, no photo until accepted) or let users customize what's visible. Also, clarify if declined users can re-request later—perhaps add a cooldown to prevent spam.

Security and Verification Holes

• KYC/AML Overkill or Underkill?: Requiring validated ID and photo checks is a strong selling point for a "professional-class" crowd, reducing catfishing and bots (a huge Bumble pain). However, it might deter casual users who see it as too intrusive or time-consuming, especially globally where privacy laws vary (e.g., GDPR in Europe could complicate data handling). On the flip side, if verification isn't foolproof (e.g., easy to fake photos), it could give false security.

  • Suggestion: Offer tiered verification—basic for entry, advanced (with badges) for premium features. Partner with established KYC providers like Onfido for credibility, and be transparent about data storage/retention to build trust.

• Harassment and Safety Features: The friend request with note and accept/decline is polite, but what about blocking, reporting, or emergency tools? Dating apps often fail here, leading to "miscues" like persistent users or unsafe meets.

  • Suggestion: Integrate standard safety nets: one-click reports with AI moderation, location-based safety tips, or integrations with services like Noonlight for in-person meets. Since it's global/Silicon Valley-focused, emphasize virtual-first options like video chats before full access.

User Experience and Engagement Gaps

• Search and Filter Overload: Filtering by professional status, location, tags, and interests sounds powerful, but without smart defaults or AI recommendations, users might get overwhelmed or see irrelevant results (e.g., too broad a "global" pool despite location filters). The 300-character statement is concise, but generic ones could dilute matches.

  • Suggestion: Use ML to suggest matches based on tag overlaps or mutual connections, similar to LinkedIn's "people you may know." Add a "compatibility score" in summaries to prioritize quality over quantity.

• No Swiping, But Is It Too Passive?: Ditching swipes avoids randomness, but the request-based system might feel slow or one-sided if response rates are low (e.g., high-status users ignoring requests). Activity partners or friends might thrive, but dating could suffer from imbalance.

  • Suggestion: Introduce mutual interest signals, like a "like" button that notifies only if reciprocated, or group features (e.g., interest-based communities) to spark organic interactions without direct requests.

• Onboarding Friction: Building a tag cloud and statement right after registration could feel like homework, especially post-KYC. If it's not intuitive, sign-ups drop.

  • Suggestion: Provide templates, AI-assisted tag generation (e.g., "Based on your profile: adventurous, yoga enthusiast?"), and a skippable option with reminders to complete later.

Monetization and Business Model Holes

• Pricing Sustainability: $9/month ($6 in CPRO) is affordable, but with global scale, server costs, moderation, and KYC fees could eat margins. Crypto volatility might confuse non-crypto users, and if CPRO isn't widely adopted, it limits appeal.

  • Suggestion: Tier pricing—free basic Friend access (limited searches), paid for unlimited messaging/full views. Use CPRO for bonuses like priority visibility to incentivize crypto use without forcing it.

• Market Fit and Competition: Targeting "global Silicon Valley" (tech pros worldwide) is niche but smart. However, apps like The League already do verified elite dating, and LinkedIn has crept into social with events. The "#Delete" hashtags are bold, but replacing giants requires killer differentiation.

  • Suggestion: Lean into crypto uniqueness—e.g., blockchain-verified profiles or NFT badges for achievements. Run pilots in tech hubs (SF, NYC, Berlin) to gather data on retention vs. Bumble.

Legal/Regulatory and Inclusivity Gaps

• Global Compliance: KYC/AML is great for anti-fraud, but dating apps face age verification laws (e.g., COPPA for under-18s, though you imply adults), data privacy regs, and potential liability for matches gone wrong. Crypto adds fintech scrutiny.

  • Suggestion: Consult legal experts early for jurisdiction-specific rules. Make age ranges user-set but enforce minimums (e.g., 18+).

• Exclusivity Risks: "Professional-class" and validation might alienate non-tech users or those without formal creds, making it feel elitist rather than inclusive.

  • Suggestion: Broaden tags to include diverse backgrounds, and market it as "verified for everyone ambitious," not just Silicon Valley elites.

In summary, no deal-breaking holes—this iteration plugs several from the original (e.g., better privacy via ranges and declines). The biggest risks are privacy overlaps, onboarding friction, and ensuring engagement doesn't feel too formal. With tweaks like enhanced controls and AI smarts, it could truly disrupt the "dismal" dating scene. If you've got prototypes, user tests, or more on the crypto side, I'd be stoked to dive deeper!

Notes on what to consider/add to this strategy postpost:

• That our app will be in the Solana dApp Store - Grok description here.

The Cryptonite Legend

Cryptonite’s noble cause is to provide a cross-media platform where a global community of innovation-minded entrepreneurs and investors gather and conspire to create game-changing products, companies, partnerships, and investments. All Cryptonite mediums operate under a distinct brand culture that is pro-innovation, biased for the entrepreneur, clever, economically expressed, assumes high intelligence, and optimized for member results. Most of all, we architect our mediums to support people who want to teach and learn.

The Cryptonite promises to help our members efficiently cut through today’s infobesity, stay informed, relevant, and connected to the innovators, risk investors, and experts making a difference.

To achieve our noble cause, we offer our members the Cryptonite Weekly Rap e-letter (Substack-based with 520,000 members), the Cryptonite Live! YouTube network, our annual Silicon Valley ‘25 (SV’25) summit in San Francisco each Fall, and the Cryptonite mobile/web app and Daily Rap Version.05 (V.05) to be launched at SV’25. Version 1.0 (V1) of the Cryptonite app will be launched by the second quarter of 2026.

The V.05 app introduces members to their Cryptonite PRO wallet and the CPRO cryptocurrency by showing they can reward each other and transact at discounted rates across all our mediums. The purpose of the CPRO token is to align our community economically by enabling members to buy, sell, trade, and reward expertise and influence across the most financially powerful global network on the planet. Long-term, we will invest CPROs in other professional networks that want to create member reward programs.

How Cryptonite measures its success

Cryptonite measures its success by the growth in new members finding meaningful relationships and creating game-changing outcomes (e.g., new knowledge, jobs, hires, funding, partnerships, customers, and advisors) that our members initiate and achieve under our brand. The CPRO market cap will ultimately quantify our success by putting a value on what it means to be a Cryptonite member.

The Cryptonite cross-branded media network

Together, these mediums and our currency bring to life and connect the entrepreneurs and companies pioneering AI, blockchain, cryptocurrency, green tech, the life sciences, autonomous robots and vehicles, and other innovative sectors backed by corporate, venture, and angel investors. We keep our members in step with the latest innovation trends, inside the minds of leading thinkers, and on top of the new companies showing the most momentum.

Cryptonite Weekly Rap: A Substack-based weekly e-letter launched in June 2023 and delivered to 520,000 global members every Sunday morning. Every issue includes a weekly news briefing and commentary on the top trends and emerging new companies in the global Silicon Valley.

Once the Daily Rap mobile app is launched in September, the Weekly Rap e-letter will post the top 24 app posts from the previous week by editorial category, with a top story feature.

Cryptonite 300: Top Web3 Companies and Top 100 Risk Investors. In 2025, we introduced the first annual Cryptonite 300 list of top Web3 private companies and top 100 Web3 investors. Our annual competition recognizes the leading private blockchain, AI, robotics, autonomous vehicle, and drone companies that are pioneering Web3, measured by the greatest equity investment upside potential. We also measure top risk investors by their stakes in the C300 companies.

Cryptonite Live!: Video programming featuring one-on-one insider interviews with industry thought-leaders and regular Founder’s Pitch. Cryptonite Live! also covers the top global events, including Silicon Valley ‘25. Cryptonite broadcasts its programming across its YouTube and Rumble channels. V1 of the Cryptonite app will include the Cryptonite Live! video player so members can see each other within the context of our social network, with profile links, commenting, rating, and rewarding CPROs to content producers, guests, and each other.

Our social marketing plan for Cryptonite Live! content includes posting show links and branded clips across our X, TikTok, Instagram, Substack e-letter, and Telegram accounts.

Silicon Valley ‘25 annual summit: SV’25 is an annual invitation-only gathering of 600 CEOs and founders from 300 top Web3 private companies, along with their venture capital backers, as well as distinguished members of the business press, bloggers, analyst communities, and other industry thought leaders. Each year, SV’25 is broadcast live and archived by session on Cryptonite Live! and shared across all of our social media outlets.

The Cryptonite mobile/web app V.05

First-generation social networks are aimless and entropic — they have devolved into chaos and have lost most of their original value. The successful networks of the future will have a collective purpose, allow members to own the content they create, and integrate cryptocurrency-based incentives that foster wealth creation. They will also offer encrypted features to optimize peer-to-peer collaboration and community action, and be bound by smart contracts that guarantee the rule of law with no central authority. Cryptonite is proud to be the first meaningful social media network of this new generation.

Steve Jobs once observed that every great entrepreneur stands on the shoulders of the giants that came before them. Cryptonite’s value comes from the industry insiders and experts who step up and teach our ambitious and entrepreneurially minded members seeking to learn. This structure gives Cryptonite a purpose — une raison d’être.

V.05 homepage

V.05 is developed as both a web and mobile app, designed in a single column format. V.05 is free to sign up for, and includes the Daily Rap featuring 24 curated news and commentary posts a day by our editors. Members have the power to reward CPROs and rate (‘Brilliant’ or ‘Lost the Plot’) Daily Rap authors and members who comment on posts, build modern, interactive profiles, and view those of other members. Members can also share and bookmark posts.

Rating posts and rewarding CPROs

Cryptonite ID & profile (#deleteLinkedIn)

All registered members have a Cryptonite ID & Profile. V.05 requires all members to provide, at a minimum, their names, titles, affiliations, and city, state/province, and country. This core information serves as the member’s ‘signature’ on all their posts and comments, which are all clickable back to their profiles. If you click a member’s Grok or Perplexity AI profile button, you will see a real-time generated Curriculum Vitae for that member. If you click the LunarCrush profile button, you will see the member’s Web2 social media stats for the previous year.

In addition, V.05 allows members to add a quote or shout out, link their outside website, email, and social media accounts, including: X, LinkedIn, AngelList, GitHub, WhatsApp, Telegram, Facebook, Instagram, Substack, YouTube, TikTok, Discord, Bluesky, and Reddit. They can also provide their top six professional skills and six innovation and industry interests. The first 210,000 registers receive a ‘Cryptonite Original’ NFT merit badge as displayed. V.05 members also receive additional badges if they are founders of Cryptonite 300 companies, and/or if they attend our Silicon Valley ‘25 Fall summit.

The CPRO Wallet

In V.05, members can buy as many CPROs as they wish, and reward each other, but not send CPROs to outside wallets until they are publicly traded. If a member rewards you CPROs, that person’s photo and signature show up in your wallet transactions along with the number and value of those tokens. 

While the network is in final development, we are offering a private ‘pre-pre sale’ for $.02 per CPRO (Contact us at theeditor@cryptoniteventures if interested). For the first 90 days after the V.05 Fall launch, members can buy ‘pre-sale’ to buy CPROs @ $.03 within a 90-day window, and then @ $.04 within another 90 day wimdow.

New member CPRO rewards

There will be no paid option for V.05. New members receive CPROs for signing up and adding additional information to their profiles in the sign-up process. The first 210,000 registers also receive a ‘Cryptonite Original’ NFT merit badge as noted. Part of the goal of V.05 is to set a community culture where the more you share with the community, the greater your stature rises and the more rewards you receive. Each CPRO has a value of $.05 in the metwork.

Credit Card & Crypto Payment UI design

Cryptonite’s payment system is designed to accept cash via mobile payment and credit/debit cards (via Stripe), or any one of eight cryptocurrencies (via Coinbase Commerce) including BTC, ETH, USDT, USDC, DOGE, SOL, XRP, and MATIC.

V.05 Technology Solutions

• Publishing back-end—Sanity.io

• Wallet—Privvy

• Blockchain—Solana

• $Ecommerce—Stripe

• Crypto Commerce—Coinbase Commerce

• Web Service—AWS/Dragonfire

• Database—MongoDB

• AI Search: Grok, Perplexity

• Social Analytics: LunarCrush

Note: Fill in the V1 Web3 social graph management technologies

The Cryptonite mobile/web app V1

Cryptonite recognizes that a small change in one’s career plan or startup idea in the present can create explosive new opportunities over the long term. We want our members to get the most out of every moment and trust that Cryptonite and their fellow members are watching out for their interests at every moment, 24/7. If our members can stay awake and execute on their Cryptonite network effects, they can build game-changing enterprises and enjoy more productive and prosperous careers. Cryptonite multiplies enterprise value and member wealth.

‘If we have learned anything in the social networking era, it is that our actions not only affect our own fate, but the fate of everyone we are connected to. We are not merely insignificant little specs in a world of 7 billion people. We are all part of a network and how we operate matters. The average person living in the developed world will get to know at least a thousand people in their lifetime. And each of those thousand people are connected to another thousand, which means we are all one person away from 1 million people and 2 persons away from a billion. Each of the ideas we share and actions we take are like dropping a stone in a pond, they ripple out into our network in ways we can’t even comprehend.’

—Anthony Perkins, Cryptonite founder & editor

The V1 app will add the following new ‘faces’ and services to the network, which will dramatically increase member social networking and content participation power. We will also significantly reinforce our member privacy infrastructure and offer an encrypted messaging system to optimize and protect member-to-member communication and collaboration. 

The EliXr page—Get into the mix!

Ninety-nine-plus percent of Cryptonite content will ultimately come from our members, primarily on the EliXr communityblog page, which can be set as a member’s homepage. We view EliXr as the ‘Reddit for adults.’ EliXr content will be prioritized by a member's interest meta tags, connections, subscriptions, and the trending and most shared content. Below is an illustration of the EliXr page, which is still being refined.

The Cryptonite Friend network (#deleteBumble)

Tired of flipping left and right on today’s high-priced, random-member dating apps with very little filtering power? Would you prefer to granulize your searches within Cryptonite’s validated network of global professionals also seeking new friends and sort through dozens, if not hundreds, of prospective mates all at once? If so, you are going to love, love, love💜 the Cryptonite Friend network. Unlike our general membership, our Friend network will require ID validation to help protect our genuine members.

Exactly like the skills and innovation tagging and word cloud feature on our professional profiles, we will also offer Friend network members an extended profile tagging system to display your cuisine preferences, favorite forms of entertainment, how you move your body to stay fit, and your regular rituals to soothe your soul. Members outside the Friend will not be able to see that you belong to the Friend network or your personal tag clouds. All this for only $9.99 a month, or only $6.99 a month if you pay in CPROs.😎🤙🏼

Cryptonite Wizard subscription program

Cryptonite is led by our editors and community of Wizards, who earn this distinction (and their Wizard NFT merit badges) by demonstrating domain knowledge and network power within our network measure. Once a member reaches Wizard status, they are eligible to sell their intellectual capital, connections, advice, and attention to other members via a subscription.

The Wizard program may feel a bit exclusive, but unlike Stanford or Harvard, which are constrained by class size, there is no ceiling to how many people can achieve Wizard status. Cryptonite does not offer ‘legacy’ admissions either, so our qualification standard is even more unbiased and merit-driven than you find at the ‘top’ private universities.

Historically, top players operating in the global Silicon Valley have been giving away some of their most valuable knowledge and perspective via word-of-mouth and on first-generation social networks with no reward. Highly rated and interested industry experts—our Wizards—will thereby have the potential to significantly increase their income streams through offering a subscription to fellow Cryptonite members.

At Cryptonite, we humorously refer to the Wizard subscription service as ‘The Only Fans for Geeks.’

Cryptonite Tribes

Historically, the greatest value found in most social networks has been within interest-niche forums and groups, where people feel most comfortable expressing themself, sharing, and learning, and thereby gaining more value from the Cryptonite much faster. Within Cryptonite, members can create sub-groups through vouched-for connections, fellow Wizard subscribers, and Tribes members.

Cryptonite Tribes are created and led by Tribal Chiefs recruited primarily from within our Wizard ranks. Given the number and complexity of innovation and industry sectors represented by the Cryptonite community, Tribes offer members a deeper and more focused structure. Members who join (or are accepted to) a Tribe receive a NFT merit badge representing their membership in the Tribe.

Tribes meet the DAO

Some of our Tribes will be designed as decentralized autonomous organizations (DAOs). DAOs are pre-programmed to ensure a safe and fully transparent environment. Under a DAO structure, selected Tribal Chiefs will be able to set up the rules for their Tribe, so a blockchain ledger automatically records all community actions and transactions without manual intermediation. Over time, the Chief’s control over the Tribe could transfer over to its members, or a subset of the community, who vote on any rule changes.

My Feed

Each member gets a My Feed page that chronicles all their activity. Members can either view all their network activity together or click a set of tabs to view by category. Those tabs currently include: My Posts, Subscription Posts (from people you subscribe to), Rewards (members rewarding you and CPRO amounts), Who’s Rating (members rating your posts), Who’s Watching (members viewing your profile), member vouch, and Friend network requests.

Extended Cryptonite ID & Profile—more networking power!

The social networking features and the content on the V.05 member ID and profile will be extended in V1 as follows:

• Members can ‘Vouch for’ and thereby connect with other members

• Members can subscribe to Wizards offering subscriptions

• Members can send other members that give them permission encrypted messages. *V1 will have a feature where members can opt to set a CPRO price in order for others to message them, similar to Fanfix.io.

• The headlines and links to the member’s posts on EliXr will be displayed

• The mini profiles of the Wizards a member has subscribed to will be displayed

• The mini profiles of other members the member has vouched for will be displayed

Addition to the top right pull-down menu

• Member vouch QR code, so memebrs can easily vouch for each other when they see each other in person.

Matchmaker

To enhance the matchmaking power within the professional, Friend (if a paid member), Wizard networks, and specified Tribes, V1 will include our advanced Matchmaker page to help members find the experts they are looking for. Free members can use the general search, and paid members can access a detailed filter to search by title, company, city, state, country, professional and personal meta tags, as well as power rankings within different innovation sectors. Results will be displayed in our ‘mini profile’ format, as illustrated below, for easy and efficient browsing.

The Cryptonite PRO reputation and reward program

The rule of social networks is 20 percent of your members will create 80% of all the value. Cryptonite is designed to daily bonus out 20 percent of the CPROs the app takes in from new paid memberships and Wizard subscriptions, and prorate those CPRO rewards within a pool of the 20 percent most active members of the day by their rank within the pool. We use smart contracts to adjust rewards based on network activity or CPRO inflows, ensuring the reward pool remains sustainable given our strategy to convert excess CPRO to external cryptocurrencies. This part of our business will be transaction by transaction, so not a once-a-month dump or big trade.

Cryptonite is designed to foster a network economy where our top Wizards can earn an amazing side hustle based upon offering a subscription and earning CPRO bonuses every month by being super active members.

Every time Cryptonite receives a CPRO for a paid membership or a 20 percent commission on a Wizard subscription, 20 percent goes to active member rewards, X% is held in Treasury to maintain a consistent reward pool balance, and the remaining CPROs will be automatically traded for a defined set of outside cryptos, updatable at any time.

The Cryptonite promise is to accelerate the learning and networking process described by Mr. Moritz above by positioning the CPRO as THE token to buy, trade, and reward professional expertise and network influence within the global Silicon Valley—the most economically powerful and innovative community on the planet. The goal is to create a thriving cryptocurrency that economically aligns our members.

Cryptonite is a reflection of the great startups that are introduced and debated on our network. It has a flattish but meritocratic leadership structure, a distinct culture, a Wizard admission policy that is more selective than any top university, and offers a financial upside for the top performers.

To optimize this promise, CPROs are designed to provide economic incentives for members to contribute to and support the community. Through sharing and critiquing ideas, recruiting new members, starting and managing Tribes, and networking with others, members build reputation points and corresponding CPROs. Paying with CPROs is the only way to access subscription services for Cryptonite Wizards.

CPROs also allow our members to enjoy discounted pricing across all our products and services. Members will be rewarded with CPROs for recruiting quality new members to the community.

Combined, these forms of compensation and recognition will provide Cryptonite members with a long-term, karma-like stake in the network’s success.

Cryptonite Revenue Model

The primary economic opportunity for Cryptonite is the appreciation of our CPRO holdings which aligns us with our CPRO holding members and investors. Cryptonite earns its ‘gas money’ by earning a 20 percent commission on every CPRO transaction using the proven OnlyFans model. We perceive the biggest opportunity here is to maximize our Wizard subscrption program.

Member subscriptions should become are second biggest revenue machine, with advertising and CPRO Shop commissions also becoming a solid revenue generators.

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The CPRO Shop

The CPRO Shop is a decentralized e-commerce platform offering rapidly growing portfolio of original and 3rd-party goods and services where members enjoy steep discounts when they pay with CPRO tokens. Goods include paid memberships, subscriptions to individual Wizards, Tribes, and outside services, research, books, podcasts, event tickets, webinars, live expert advice, and travel, entertainment, and leisure services. All purchases are saved to a private blockchain so buyers and sellers can verify and manage transactions without revealing their identities to Cryptonite or a central administrator.

Network membership tiers and pricing

People who do not wish to be a registered member of Cryptonite can view and share all the content on the Daily Rap and EliXr pages and buy products and services in the CPRO shop but not have to the power to use Matchmaker, comment on or rate posts, reward other members CPROs, build a profile or access and browse other member profiles. Free registered members can access all network features, except only someof the Matchmaker filters. They are also restricted to 1,500 character limits and embedding only one image and no videoson posts, and have 500 characters limits on commments and replies on all posts.

Paid members enjoy special privildges including:

• Accessing all Matchmaker filters

• Have their own blog page highlight all their content

• Enjoying 3,000 character limits on posts, and 1,000 on comments and replies

• May embed two images on posts, including one video

• Enjoying prioritized posts on EliXr and comments and replies on all posts over non-paid members.

• Participating in the Cryptonite CPRO reward program, which shares 20 percent of the CPRO rewards generated on the EliXr page every month if the hey paid memebr is in the top 20 percent on contributors.

Paid member and Friend network subscription pricing and CPRO discounts:

• Cryptonite Pro: Price in cash: $9.99/mo; $99.99/yr.; $299.99/3 yrs—Price inn CPROs: $6.99/mo; $69.99/yr.; $269.99/3 yrs.

• Friend’s Network (ID validated): Price in cash: $9.99/mo; $99.99/yr.; $299.99/3 yrs—Price in CPROs: $6.99/mo; $69.99/yr.; $269.99/3 yrs.

• Cryptonite Analytics Package: Price in cash: $9.99/mo; $99.99/yr.; $299.99/3 yrs—Price in CPROs: $6.99/mo; $69.99/yr.; $269.99/3 yrs.

• Any two options: ($16.99/mo; or $169.99/yr.; or $249.99/3 yrs.)

• All three options options: ($24.99/mo; of $199.99/yr.; or $299.99/3 yrs.)

Advertising and branding programs

Cryptonite will actively direct-sell Brand Partnerhips and advertising across all our mediums, including:

• Display advertising on the Cryptonite Weekly Rap, Daily Rap and EliXr pages, featured on the Cryptonite Live! video programs.

• Sponsored public and private polls on the on the Cryptonite Weekly Rap, Daily Rap and EliXr pages.

• Sponsored posts on the Cryptonite Weekly Rap, Daily Rap and EliXr pages.

• Sponsorship of our annual Silicon Valley ‘25 summit and other events we produce.

Competetive positioning—Decentralized and trusted

Little did ‘Satoshi’ and the Ethereum founders know, but by creating a security infrastructure so digital currencies could be trusted without the need for government backing and central administration, they also provided an alternative business model to the ‘customer-as-a-product’ approach practiced by Big Tech. People no longer want to see the online giants make billions trading their personal data like a commodity on the attention economy exchanges. Consumers are repelled by ad tracking and dopamine-driven engagement tactics.

Importantly, Cryptonite’s V1 network will be distinguished as the first fully decentralized, ‘trusted network’ brand. Each member is given crypto key access and control over the content, social data, and connections they create. Data security is achieved via distributed storage. Members also use their public/private key pair to sign in, authenticate themselves, and send encrypted messages. This blockchain-based environment assures members that no outside party can de-platform them or seize their cryptocurrencies. Finally, Cryptonite is a completely self-policing platform where members determine on their own who they might want to censor or not.

‘Privacy is a human right — a civil liberty. Cryptonite will never sell its members’ data out of principle and because our social smart contracts won’t allow it.’ —Anthony Perkins, founder & editor, Cryptonite.

V1 Extended Technology Solutions

Cryptonite PRO coin tokenomics and launch overview

Highlight self-awareness of uncommon elements (e.g., long vestings, low initial circulation), showing intent for transparency.

As the seller (the project team behind Cryptonite Ventures Corp.), your goal is to structure tokenomics that attract buyers by ensuring long-term alignment, transparency, sufficient liquidity, and protection against dumps or dilution. This fosters trust and positions the project as buyer-friendly, potentially leading to better adoption and price stability.

From a seller's perspective (i.e., Cryptonite Ventures as the project initiator), the goal is to structure tokenomics that attract buyers by promoting long-term value, minimizing sell-off risks, ensuring transparency, and aligning incentives across stakeholders. Buyers (pre-sale participants, public buyers, and community members) seek protection from excessive dilution, early dumps by insiders, and over-centralization, while benefiting from potential upside through fair pricing and ecosystem growth.

Positives for Buyer Fairness:

• Vesting Protections: Most allocations (e.g., founders, advisors, pre-sales) have 18-month vesting, which is reasonable and prevents early sell-offs that could tank the price post-launch. The Growth Fund (10-year vesting) and Reserve (7-year) extend this further, locking ~57% of supply for extended periods. This benefits buyers by stabilizing supply and aligning insiders with long-term success—buyers won't face immediate dilution from 76.2% of tokens.

• Ecosystem-Focused Reserves: The large Growth Fund allocation (38.1%) is a strong pro-buyer feature, as it's explicitly for external investments and adoptions. This could drive real utility and demand for CPRO (e.g., via partnerships), increasing token value over time. From a seller's view, this positions the project as a "builder" rather than a quick cash-out, fostering trust and potentially higher valuations.

• Low Initial Circulating Supply: At 23.8% (~5B tokens), this is conservative and buyer-friendly, reducing launch volatility. While the note mentions "14% post-public," the actual figure (including liquid rewards) is higher but still below the 50% threshold for many early-stage projects (per Note 3). This scarcity can support price appreciation, giving early buyers upside.

• Tiered Pricing and Accessibility: Pre-sales at discounted rates ($0.02/$0.025) with vesting reward early believers without fully liquidating them, while the public sale at $0.03 offers immediate liquidity. Total public/pre allocation (12.9%) ensures broad access, and the $150M initial market cap is modest for a 21B supply, making it approachable for retail buyers.

• Transparency and Benchmarks: Aligning with ICO averages (Note 1) and acknowledging uncommon elements (e.g., long vestings in Note 2) shows self-awareness, which builds credibility. Buyers appreciate when sellers highlight potential red flags upfront.

The core of the Cryptonite tokenomics strategy is to harness the principles articulated by the Metcalfe and Reed laws. That is, every time a new member joins the Cryptonite community or a Tribe, the perceived value of the CPRO will rise. The CPRO market cap will ultimately quantify our success by putting a value on what it means to be a Cryptonite member and CPRO holder

CPRO distribution strategy

The CPRO plan is to mint 21 billion tokens on the Solana blockchain; part in honor of Satoshi’s choice to mint 21 million, but also to keep the token price under a dollar well into the future so holders will reward each other freely. While the network is in final development, we are offering a private ‘pre-pre sale’ @ $.02 per CPRO. For the first 90 days after the V.05 launch, members can buy ‘pre-sale’ to buy CPROs @ $.03 within a 90-day window, and then that @ $.04 with another 90-day window.

Pre-sale CPRO buyers are advised that:

• CPRO is a utility token used only inside the Cryptonite network during the pre-sale phase

• Each member may purchase up to USD 10,000 during the pre-sale phase.

• Tokens cannot be sold or transferred until the CPRO is listed on public crypto exchanges.

• The CPRO public listings are planned for a date after the last pre-sale expires.

• Holders will need to complete KYC/AML identity verification before withdrawing and sending any CPROs to outside wallets.

• You do not need to be an investor or meet any income or net worth thresholds.

• If you successfully verify your identity and live in an eligible region, you’ll be able to transfer or sell your earned or purchased CPROs once external access is available

CoinMarketCap and CoinGecko, as well as the market in general, calculate a utility token’s market based on ‘circulating’ tokens. As the table above shows, post the CPRO public sale, the percentage of circulating CPROs will be just shy of 30 percent and include those issued to equity holders, strategic advisors, and pre-sale and public token buyers. There will be no holding period for these tokens.

CPRO staking

In order to help prevent immediate dumps and align with our goal of minimizing price volatility, we will offer pre-sale and public buyers the ability to stake the CPRO, including:

• Offering flexible lockup periods (3 months at 5% APY, 6 months at 7%, 12 months at 10%) to cater to different user preferences.

• ⁠Implement a 3-month vesting schedule after the staking period ends

• The staking CPRO rewards will come from Cryptonite Network member registration and activity, and CPRO-staking reward programs pool.

CPRO Growth Fund

Thank you for the additional context on the LP reserve (38.1% allocation, 8 billion tokens with 10-year daily vesting). This detail reframes it as a strategic investment from the parent company (Cryptonite Ventures Corp.) into a dedicated venture capital fund, exclusively for acquiring equity or tokens in external companies and supporting professional networks that integrate CPRO as their reward token. From a seller's perspective aiming for a fair deal, this positions the allocation as a growth engine rather than a centralized holding, potentially enhancing long-term value for buyers through ecosystem expansion. It aligns with the project's evolution, as seen in public materials where ~60% of the mint is described for funding trusted communities and investments in top private companies (e.g., Cryptonite 300 firms).

Enhance Transparency: Publish a detailed fund charter outlining investment criteria, oversight (e.g., community DAO voting on major deals), and annual audits. Reference successful models like Andreessen Horowitz's crypto funds for credibility.

Thirty-seven percent of the mint will be invested in an ‘evergreen’ venture capital fund partnership, with Cryptonite Ventures as the limited partner, and Cryptonite founder Anthony Perkins as the primary general partner. Under the terms of the Cryptonite Venture partnership, the General Partner may only invest CPROs in: 1) Cryptonite 300 private companies (later-stage companies), 2) Cryptonite’s 300 Companies to Watch (usually under two years old), 3) selected seed deals, but only in conjunction with Draper Associates, and other designated top-tier seed investors, and 4) other professional-focused online communities we call dNetwork Partners (e.g., GitHub, Substack) that want to adopt the CPRO as their reward token.

The fund is considered ‘evergreen’ because 80 percent of any capital gains earned on the fund’s investments will be reinvested back into the fund. The other 20 percent of the gains will be paid out to the partners who identified and closed the original investment. The chart above shows the fund’s CPROs as non-circulating because only a small percentage of the fund’s CPROs and projects show that the total amount of CPROs in the fund should grow over time due to its evergreen structure. 

The remaining 30 percent of the mint will be held by the Cryptonite network. Our internal projections show that if we successfully execute on our pre-sales, we will have more than enough cash and tradable digital assets to fund and build our operations and achieve ongoing profitability. The plan shows that we should quickly get to the point where more CPROs will come back to the network, and then we will pay out in member rewards. For that reason, we designate the CPROs held by the network to also be uncirculating.

Net-net, if we achieve the $.05 price per CPRO for our public offering, the market cap for the entire mint $1.05 billion, and the circulating token market cap is $315 million. There are currently ~250 tokens that have a market cap over $300 million.

CPRO Sales and Marketing Plan

The objective is to drive target market awareness and participation in order to sell out our pre-sale and public sale CPRO allocations. This included the CPRO pre-pre sales token allocation at $.02 (today thru V.05 launch on Oct 15th, 2025), and the other two pre-sales @ $.03 (from Oct. 16th thru January 31st, 2026, and @ $.04 (February 1, thru May 30th), and the public offering next Summer @ $.05. Given our current CPRO allocation for these sales, we have the potential to raise in $18 million in combined pre-sale money, and $75 million in the public sale.

Target audience

• Primary: Cryptonite Weekly Rap subscribers (520,000), Silicon Valley ‘25 attendees, Cryptonite Live! viewers and early adopters of the V.05 app.

• Secondary: Web3, AI, blockchain, and tech enthusiasts active on X, Telegram, TikTok, Instagram, and Substack, seeking decentralized, trusted networks.

• Demographics: Global professionals, entrepreneurs, and investors (25–55 years old), innovation-minded, tech-savvy, with interest in AI, blockchain, green tech, and venture capital.

• Psychographics: Value privacy, meritocracy, and community-driven wealth creation; frustrated with Web2 chaos and untrusted media.

Key Messages (TP still needs to review and edit)

• Own Your Influence: CPRO empowers you to buy, trade, and reward expertise within the world’s most innovative network.

• Join the Future of Networking: The Cryptonite app and CPRO token create a decentralized, trusted platform for game-changing connections.

• Early Access Advantage: Secure CPROs at $.03 (first 90 days) or $.04 (next 90 days) before public listing, with exclusive rewards for early adopters.

• Aligned for Success: CPRO’s value grows with Cryptonite’s network, driven by Metcalfe’s and Reed’s Laws, quantifying your stake in global innovation.

• Privacy & Trust: Cryptonite’s blockchain-based platform ensures your data and transactions are secure, with no centralized control.

Pre-pre sale landing page & purchase flow

Create a dedicated KYC/AML-compliant landing page immediately to kick off the ‘pre—pre-sale’ @$.02 that includes:

• CPRO tokenomics overview.

• Pre-sale timeline and pricing ($.03, $.04).

• FAQ on restrictions (e.g., $10,000 cap, no external transfers until public listing).

• CTA: “Buy CPRO Now” linked to Stripe/Coinbase Commerce payment UI.

• Publish pre-sale progress (e.g., tokens sold, circulating supply) on the landing page and Weekly Rap.

• Purchase Flow: Integrate Stripe for credit/debit card payments and Coinbase Commerce for BTC, ETH, USDT, USDC, DOGE, SOL, XRP, MATIC.

• Use Privvy for secure wallet creation during onboarding.

• Display real-time transaction confirmations in V.05 wallet with member signatures.

• Clearly state that the CPRO is a utility token, not an investment, with no guaranteed value appreciation.

• Geo-block sanctioned regions per terms and conditions.

• Include a terms and conditions link in all marketing materials.

Crypto Weekly Rap content marketing

• Feature CPRO pre-pre-sale @ $.02 in every issue (520,000 subscribers) from August 2025 to launch (October 2025).

• Include a dedicated section: ‘Why CPRO? The token powering the business of innovation, with member testimonials (whom we can reward CPROs for) and use cases.

• Highlight ‘Cryptonite Original’ NFT merit badge for the first 210,000 people who join the Cryptonite app.

Email Marketing

• Pre-Launch (August 2025):

  • Send segmented emails to Weekly Rap subscribers, highlighting pre-sale benefits and the “Cryptonite Original” NFT badge.

  • Subject Line: “Be a Cryptonite Original: Join the CPRO Pre-Sale Now!”

• Post-Launch (September 2025–February 2026):

  • Bi-weekly emails updating members on pre-sale progress, remaining tokens, and success stories (e.g., members using CPROs for SV’25 discounts).

  • Include countdown timers for $.03 and $.04 pricing windows.

Cryptonite Live!

• Produce 3–5 minute explainer videos on YouTube/Rumble featuring Anthony Perkins discussing CPRO’s role in aligning the community economically.

• Host live Q&A sessions with Cryptonite Wizards to discuss pre-sale benefits and tokenomics.

• Share clips across X, TikTok, and Instagram with CTAs linking to theeditor@cryptoniteventures.

Social Media Campaign

• Target Platforms: X, Telegram, TikTok, Instagram, Substack.

• X: Post daily updates with #CPROPreSale, #CryptoniteNetwork, and #Web3Innovation. Share infographics on CPRO tokenomics and pre-sale timeline.

• Telegram: Create a dedicated “CPRO Pre-Sale” channel for real-time updates, FAQs, and community discussions. Host AMAs with the Cryptonite team.

• TikTok/Instagram: Share 15–30 second videos showcasing V.05 app features (e.g., wallet, Daily Rap, profile badges). Use trending audio to highlight “Join the Cryptonite Revolution.”

• Substack: Embed pre-sale CTAs in Weekly Rap posts, linking to a landing page with KYC/AML-compliant purchase instructions.

Paid ad campaigns

• Leverage the Web3 ad platform Addressable to reach end-users known to have crypto wallets on X, and Reddit, the decentralized networks DiamondApp, Minds, and Chingari.

• Addressable also reaches crypto-native sites (e.g., Blockchain.com, DexTools, Polygonscan) through partnerships like Sevio and over 400,000 site with its programmatic display ads.

• Leverage Telega.io, a leading Telegram advertising platform, offering access to over 6,700 manually curated channels and popular Telegram bots.

• Leverage Meta Ads Manager for advertising on Facebook, which offers advanced targeting options (e.g., demographics, interests, behaviors) and a massive user base of over 3 billion monthly active users (MAUs).

• Use Meta and TikTok ads to drive traffic to Telegram channels or Discord servers, leveraging their broad reach to funnel users to niche platforms

• Leverage TikTok Ads Manager for reaching Gen Z and Millennials (1.5 billion MAUs) with creative, short-form video ads that align with Web3’s dynamic branding needs (e.g., memecoin hype, crypto trends).

• Leverage ad networks like BuySellAds or GamerAds to reach Discord. Discord’s 150+ million MAUs are highly engaged in crypto and NFT communities, making it ideal for targeted Web3 promotions through sponsored posts, events, or bot integrations.

• Prioritize native token-based ads for decentralized social apps such as DESO for DiamondApp, Minds Tokens for Minds, GARI for Chingari.

• For Chingari, add influencer partnerships to boost engagement, especially in India (up to 9% CTR)

• Supplement with Adshares or Coinzilla for scalable, wallet-based targeting across all three platforms, and low-cost ads compared to Meta platforms.

• Engage with Web3 influencers (e.g., LunarCrush-tracked accounts) for retweets.

Community Engagement & Incentives

• Referral Program: Reward members with 84 CPROs ($4.20 at $.05 network value) for each referred member who signs up for V.05 and purchases CPROs.

• Track referrals via unique Cryptonite ID links.

• Wizard Program Teaser: Announce Wizard subscription program in Weekly Rap and Live! to show CPRO’s long-term value (e.g., paying for expert advice).

• Highlight top Wizards committing to pre-sale purchases.

Partnerships & Influencer Outreach

• Partner with 5–10 Web3 influencers (e.g., LunarCrush-ranked accounts) to share CPRO pre-sale content on X and Telegram.

  Provide influencers with early access to V.05 app for authentic reviews.

• Offer Cryptonite 300 company founders exclusive pre-pre-sale access at $.02, encouraging them to promote CPRO to their networks.

Metrics for Success

• Pre-Sale Participation: 50,000+ members purchase CPROs within 180 days (September 2025–February 2026).

• Token Distribution: Sell 15% of 21 billion CPROs (3.15 billion tokens) during pre-sale phases.

• Member Growth: Increase V.05 app registrations by 20% (104,000 new members) by February 2026.

• Engagement: Achieve 10,000+ social media posts with #CPROPreSale and 1 million+ video views on Cryptonite Live!.

• Revenue: Generate $5–10 million from pre-sale at $.03–$.04 pricing.

Estimated budget (TP has not reviewed)

• Content Production: $X (videos, Weekly Rap features, EliXr posts).

• Social Media Ads: $X (X, Instagram, Telegram).

• SV’25 Integration: $X (swag, demos, live broadcasts).

• Influencer Partnerships: $X (Web3 influencers, C300 founders).

• Landing Page & Tech: $X (design, Stripe/Coinbase integration).

• Estimated Total: $X

Silicon Valley ‘25 Summit Integration

• Pre-Event:Announce CPRO pre-sale in July 18, 2025, Weekly Rap invite for SV’25.

• Offer 600 SV’25 attendees exclusive pre-pre-sale access at $.02 (August 2025) via personalized emails.

• During Event (September 2025):

  • Launch V.05 app live, with demos of CPRO wallet and reward system.

  • Distribute branded swag (e.g., QR-coded cards linking to pre-sale sign-up).

  • Broadcast CPRO-focused sessions on Cryptonite Live!, archived for on-demand access.

• Post-Event:

  • Share highlights on social media, emphasizing CPRO’s role in networking at SV’25.

  • Offer a 7-day post-summit bonus: 10% extra CPROs for purchases at $.03.

Timeline

• August 2025:

  • Launch pre-sale campaign in Weekly Rap and social media.

  • Send SV’25 attendee pre-pre-sale offers ($.02).

  • Produce explainer videos and infographics.

• September 2025:

  • Launch V.05 app and $.03 pre-sale at SV’25.

  • Begin referral program and Tribe previews.

• October–November 2025:

  • Ramp up social media ads and Live! Q&As.

  • Publish bi-weekly email updates.

• December 2025:

  • Transition to $.04 pre-sale pricing.

  • Share pre-sale progress and Wizard teasers.

• January–February 2026:

  1. Final push for $.04 pre-sale.

  2. Announce public listing timeline and V1 features.

CPRO Token Terms and Conditions (Draft)

Effective Date: Septemeber 1, 2025,

These terms govern the access, acquisition, and use of CPRO tokens through the Cryptonite social media network (“Cryptonite”).

1. Nature of the CPRO Token

CPRO is a limited-function utility token used exclusively within the Cryptonite platform. It allows verified members to unlock access to tools, reward peers, and engage in a token-based reputation system.CPRO is not an investment, share of ownership, or governance instrument. It carries no entitlement to profits, equity, or dividends in Cryptonite Ventures or any affiliates.

2. Access and Purchase Restrictions

Only registered Cryptonite users may earn or purchase CPRO tokens. Onboarding includes issuing a platform wallet via Privy.Users may earn CPRO through engagement or receive initial rewards.

During the pre-sale phase, purchases are capped at $10,000 USD (or crypto equivalent) per user. Circumventing this cap via duplicate accounts or delegation will result in suspension or token lossCryptonite reserves the right to monitor unusual patterns and enforce penalties for violations

3. Token Transfer Restrictions

Until enabled by future regulatory-compliant listing:CPRO tokens may not be transferred to external walletsCPRO remains locked in-platform through Solana smart contractsTransfers will only be activated upon meeting legal, technical, and compliance criteria

4. KYC/AML Compliance

KYC/AML is not needed on registration. It becomes mandatory when a user:

• Attempts to transfer or sell CPRO externallyParticipates in a liquidity event or public saleEngages in transactions exceeding defined risk thresholds

• Is located in high-risk or sanctioned jurisdictionsVerification includes government ID, sanctions screening, and address confirmation (e.g., via Sumsub).

There is no requirement to be an investor or have a minimum net worth.Any verified user — including students or creators who earn tokens via platform activity — may withdraw CPRO if they pass identity verification and are not from a restricted region.All KYC data is encrypted and only shared with compliance partners or regulators when required.

5. Jurisdictional Restrictions

Token use is restricted in sanctioned geographies and may be adjusted based on evolving regulatory interpretation (e.g., SEC or FinCEN guidance, Colorado Digital Token Act).Geo-blocking is enforced to limit use in prohibited regions.

6. Smart Contract & Custody Risk

Smart contracts on Solana govern CPRO distribution and transferability. While these contracts undergo security audits (e.g., Certik), there’s no warranty against future bugs or exploits. Cryptonite is not liable for user error or key compromise.

7. No Financial Advice or Guarantees

Participation in the Cryptonite platform or holding tokens should not be interpreted as investment advice. No claim is made that token value will appreciate, nor is liquidity guaranteed.

8. Public Listing Policy

Cryptonite may explore listing of CPRO by late 2026, dependent on legal readiness, exchange evaluation, and platform maturity.External transfers will only become possible — and KYC will become mandatory — once regulatory, audit, and legal standards are met.

9. Changes and Amendments

Cryptonite Ventures reserves the right to revise these terms as legal or operational needs change. Critical updates will be announced publicly or delivered in-platform.

10. Acceptance of Terms

By acquiring, holding, or using CPRO tokens, you acknowledge that you have read and accepted these terms.

Content and branding for global innovators

Cryptonite is a Web3 brand that brings to life the entrepreneurs, companies, and investors pioneering AI, blockchain, crypto, Greentech, and the Life Sciences. The Cryptonite team stays maniacally focused on identifying the innovation trends, inside stories, and next-generation companies that matter and passing that currency to our members in real-time.

We achieve our mission by reaching our target global Silicon Valley market across live video programming, online daily new analysis, company and VC Indexes and analytics, and live events.

Subscription Services

The Cryptonite Weekly Rap is a twice-a-week news brief and analysis of e-letter trends edited for operating in the global Silicon Valley insiders and aspiring entrepreneurs.

• Subscription pricing: $9/mo., $99/yr., and $249/3yr. with ‘Founding Member’ status & NFT + 2,500 pre-sale CPROs.

• Brand Partnerships: Single industry branding on the Cryptonite Weekly Rap is available for $2,000 to $5,000 per issue.

The Cryptonite Indexes include the Private Company Index, the Venture Capital Index, and the Alcoin Index. The 3 Index services respectively include profiles, analytics, and customizable competitive comparisons on over 10,000 top VC-backed companies, 1,000 top angel, VC, and corporate investors, and top 500 crypto projects.

• Subscription pricing per single Index: $29/mo., $299/yr., and $799/3yrs.

• Bundle subscription pricing for all 3 Indexes: $49/mo., $499/yr., and $1,399/3yrs.

• Brand Partnerships: Single industry branding on the Cryptonite Index pages is available for $2,000 to $5,000 per issue.

• Data partnerships: Cryptonite is always seeking new data partnerships to enhance our Indexes. Please get in touch with Faith@cryptoniteventures.com.

Video Programming & Services

Cryptonite Live! video programming featuring one-on-one insider interviews with industry thought-leaders and regular Founder’s Pitch. Cryptonite Live! also covers the top global events, including Cryptonite’s annual Summit @ Stanford. Cryptonite broadcasts its programming across its YouTube and Rumble channels, as well as its Cryptonite Live! video player when launched in 2024.

• Brand partnerships: Cryptonite offers brand sponsors mid-programming branding opportunities, with the host articulating the brand message and any offer (as allowed by YouTube). All Cryptonite Live! program is also featured and distributed in the Cryptonite Weekly Rap and included in special targeted blasts.

• Cryptonite Wizard presentation (or Q&A): Original 6-minute content production and distribution on the Cryptonite Wizard channel on the Cryptonite Live! YouTube/Rumble network.

Pricing: $4,500 minimum and—otherwise negotiable depending on production and distribution needs. All packages above include 3 Free Cryptonite Founding Memberships, invitations to private events, and global summits.

Founder’s Pitch: For companies seeking to enhance their brand awareness and positioning within the top innovator marketplace of thought-leaders and early adopters, raise capital and create new strategic partnerships. 

• A 6-minute funding pitch and interview on Cryptonite Live!

• The Founder Pitch video profile is embedded in a single Cryptonite Weekly Rap distributed to our 500,000 subscribers and listed in our “Pitch” section of the site.

• A targeted direct-mail campaign to investors and influencers.

• 3 Free Cryptonite Founding Memberships.

• Invitations to private events, global summits, and live event company pitch opportunities.

Live Event Production

Annual Meeting of the Cryptonite Society with the Hoover Institution 2024: Every summer, we convene the two-day Cryptonite Society to present, discuss, and debate top global economic trends and how they intersect with innovations in Web3, Greentech, and the Life Sciences. Cryptonite also honors. The four themes for this year’s program are currently:

• AI meets the blockchain—is it the end of cloud computing?

• The tokenization of real-world assets & services boom and its impact on investing, tax, and regulatory system.

• Bitcoin’s challenge to the global Central Banks system

• Down-sizing and localizing government in the age of decentralization

The Cryptonite 300 top company winners at this prestigious event.

Brand Partnerships: $10,000 to $50,000 (industry exclusive). Partnerships may be customized to include event introductions and moderation, a table/meeting space in the main ballroom with company branding in the program, and other visible locations at the event.

Company Presentation: $5,000 to $10,000. Includes a 6-minute presentation in front of a live event and webcast audience and archived on the Cryptonite YouTube/Rumble networks. Companies also get a table/meeting space in the main ballroom, with company branding in the program and other key locations at the event.

Ticket Prices: $995 before February 31st, $1,250 before April 30th, 1,495 before June 30th, and $1,995 from July until the event. (Note: we hope to sell out very early—so we might play with these prices.)

Cryptonite Links

Search for Status: https://apps.irs.gov/app/eos/

or call 877-829-5500 to request the document.

EIN #: 93-3639215

• Voting Block USA Inc.

Corporate Address: 2868 CHESTERFIELD DR UNIT, A, SANTA CRUZ, CA 95062-5402, United States

Corporate Mailing Address: 655 OAK GROVE AVE, MENLO PARK, CA 94026-4402, Unite…

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The VB USA objectives

The mission of Voting Block USA (VB USA) is to offer US citizens a Web3 platform (Base blockchain) for the US Presidential election in 2024. The VB USA platform will allow 3rd-party validated US citizens to sign up to run for US President and/or vote for one of the candidates registered 24/7 from anywhere in the world. Voters can …

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Project Introduction

The mission of Voting Block USA (VB USA) is to offer US citizens an ‘unofficial’ blockchain-based voting system for the 2024 US Presidential election. This non-profit educational exercise will show the American people the possibilities of Web3 technologies and challenge the 20204 candidates to take a position on how Web3 innovation can create a more private, secure, efficient, and significantly less costly government.

“I don’t think everybody in D.C. actually fully realizes how powerful the crypto voting community block is. 56 million people in the U.S. have already used cryptocurrencies. That’s 5x as many people that have an electric vehicle. I think 2024 is an election where the voters of America are really going to hold candidates’ feet to the fire and say, What is your position on crypto?”

—Brian Armstrong, Founder & CEO, Coinbase

Blockchain voting can bring back trust in the US voting system by ensuring that elections are transparent, secure, verifiable, convenient, and accessible to all citizens. We also believe that 24/7 accessibility to make or change your vote, incorporating mobile-friendly interfaces will lead to much higher voter turnouts and significantly reduce costs. With these savings, we can invest more money in voter education and assistance so that every willing citizen can participate.

The VB USA initiative also provides the opportunity to educate US citizens on how the ‘Bitcoin metaphor’ of decentralization can be applied to all government agencies to significantly cut overhead and keep our most private data out of 3rd party hands. Our governments are still operating in the 20th century and are ripe to be reinvented by blockchain and related cryptographic discoveries, AI, and distributed storage. These innovations are the roots of a new economy and world system that the US must be the first to fully embrace or continue to run up deficits and lose our competitive advantages.

VB USA will be funded via private donations and selling limited-edition commemorative NFTs at different donation levels. VB USA will be organized for educational purposes and tax-exempt under Internal Revenue Code Section 501(c)(3). Given the project's non-profit educational and experimental nature, VB USA will not be subject to any election or campaign finance regulations.

The sooner we get on top of this initiative, the faster we can fulfill the intentions of the US Constitution and save our democracy. 

The problem: Lack of trust in the US voting system

A recent Gallup poll that measured confidence in our elections shows a whopping 60 percent of the red team does not have confidence in the US voting system, with the purple team (independents) logging in a 33 percent mistrust rate and the blue team at 15 percent. Net-net, of those polled, 37 percent mistrust our voting system. If 37 percent of your customers do not trust your company in Silicon Valley, you don’t have a business.

A new Rasmussen survey found that 55 percent of likely US voters believe cheating likely affected the outcome of the 2020 presidential election, including 39 percent who think it's Very Likely.

The solution:

The goal is to create a public blockchain-based voting system pilot with advanced cryptographic techniques to guarantee an online environment that is accessible 24/7 from anywhere in the world, that is tamper-free, immutable, private, and simple to use.

Focus on the 2024 presidential elections to keep the pilot simple. VB USA will be designed so that any US citizen over 18, willing to validate their citizenship, can register and vote for any presidential candidate registered in the app. According to existing laws, only natural-born US citizens who have been US residents for at least 14 years and are 35 or older can register to run for President.

3rd Party Voter ID system: Just as with getting a passport, to register for VB USA, a voter will need to have a Birth Certificate and valid ID (passport, driver's license, non-driver photo ID, military ID, or Tribal card). The big difference (now listen up, all you conspiracy theorists!) is that a 3rd party vendor will complete your voter ID validation. The only thing the VB USA system will know about you is that you have been validated as a US citizen, are over 18 years old, and which state you declare as your residence. Blockchain's cryptographic techniques make voter fraud, such as voting multiple times or impersonating others, orders of magnitude more complex than existing systems.

USA NFT and your VB USA wallet: Once validated and registered, you will receive a super sweet USA NFT in your VB USA digital wallet. This NFT will become your private crypto key to log in, manage your vote, and view and track your voting history. Because the system is public blockchain-based, no central administrator can view or tamper with your private data. 

Decentralized computing network: As a public blockchain-based application, VB USA's computational power and data storage is spread across a network of nodes (computers) on the Internet rather than managed and stored at data centers controlled and run by government employees with full access to private data. Decentralized computing eliminates risks of data loss, allows greater scalability, and is much more secure with no single point of failure. No one can hack your voting data if it's broken up, encrypted, and stored across thousands of nodes.

Blockchain's cryptographic features provide a high level of security. It would be far more difficult, if not impossible, to hack, cyber attack, or manipulate a well-executed blockchain voting app than any existing voting system. 

The VB USA smart contract will allow voters to change their votes until the Midnight Hour when the polls close in their respective time zones. Voters can also enjoy real-time, validated results, including electoral college vote totals, all along the way until the last time zone’s vote is in.

Anybody can run for President for no money down. Due to the physical limitations of paper ballots, candidates must undergo a hugely complex and financially prohibitive qualifying process to make the ballot in every 50 states. A blockchain voting system eliminates the need for these archaic and unnecessary requirements and can save candidates millions in legal, consulting, and signature-gathering fees. 

Candidate Profile Requirements: Once validated, qualified, and registered in the system, candidates must fill out a Curriculum Vitae with up to 12 outside links that can be updated along the way with news story links, etc. Second, candidates must answer a character-limited questionnaire that asks three questions: 1) Why are you running for President? 2), Why are you qualified to be President? and 3) What are your differentiating strengths and advantages that make you the best candidate for the job? Finally, candidates must fill out a list of their top 12 'Leadership Priorities' for their administration in the same character-limited fashion that can also include links to outside data and content.

Real-time election stats: One of the most excellent features is that registered voters of VB USA will be able to view real-time national votes and electoral college totals 24/7 up to the closing of all the polls. VB USA will have a sortable and filter-friendly index of all candidates, including profile, leadership priorities page views, click-throughs to outside candidate information, votes cast by party, and regular polling data. Fundraising stats can be added to future adopted versions of the system.

Crowd contribution raising platform with AI-automated campaign finance & legal compliance: This will NOT be part of the pilot, but this is a no-brainer. All individual campaign contributions could be made via the same blockchain-based voter validation and registration application. Each contribution would be immutably recorded, fully transparent, and automatically checked versus dollar limits, and all reports would meet all disclosure laws and other requirements at a minimal cost. This setup would allow for anonymous contributions because donors would be validated. Blockchain’s transparent and traceable nature could simplify post-election audits and verifications.

Basic requirements to meet ‘trusted network’ standard

Public/private key-based wallet and authentication system that allows voters to sign in to VB USA without sharing sign-in credentials.

3rd party, biometric-based identification system

Potential technology partners

It is important that VB USA’s partners are US-based

Coinbase: As a global leader in digital asset management and Brian Armstrong’s vocal support of blockchain-based voting, Coinbase is a natural partner, and we should explore both their Base blockchain.

What is Base?
Base is an Ethereum Layer 2 (L2) chain that offers a safe, low-cost, developer-friendly way to build on-chain. Base is an L2 built on OP Stack in collaboration with Optimism.  We’re incubating Base inside of Coinbase, leveraging the last decade of our experience building crypto products, and plan to decentralize the chain progressively over time. We currently do not plan to issue a new network token. Some of the highlights of Base are:

• Secured by Ethereum: Base is built with the security and scalability you need to power your decentralized apps. It leverages the underlying security of Ethereum, along with Coinbase’s best practices, to enable you to confidently onramp into Base from Coinbase, Ethereum L1, and other interoperable chains.

• Empowered by Coinbase: Base makes it easy to build decentralized apps with access to Coinbase’s products, users, and tools. Seamless Coinbase product integrations, easy fiat onramps, and powerful acquisition tools enable developers to serve the 110m verified users and $80B+ assets in the Coinbase ecosystem.

• Big features, small fees: Base offers full EVM compatibility at a fraction of the cost and is committed to pushing forward the developer platform. Set up gasless transactions for your dapps with easy developer APIs for account abstraction and securely build multichain applications with easy-to-use bridges.

• Open source: Base aims to be decentralized, permissionless, and open to anyone with the vision of creating a standard, modular, rollup agnostic Superchain powered by Optimism. We’re joining Optimism as a Core Dev on the open source OP Stack and working to create a thriving community of other developers. 

Coinbase Prime launches Web3 Wallet

Coinbase just announced a set of developer tools that allow companies to embed custom digital wallets directly in their applications. Leveraging MPC technology for a non-custodial wallet, clients can now:

• Store any token from supported networks, including assets not yet available on Prime Custody

• Gain instant access to funds

• Interact directly with dapps and smart contracts

• Tap into decentralized liquidity to trade a large range of assets

• Vote on DAO governance

• Lend assets or stake with direct access to DeFi

• Buy, sell, mint, and manage NFT collections

• Manage web3 social accounts

By offering the Coinbase wallet option, VB USA can give the voters who do not have an existing wallet they prefer, the ability to set up their digital wallet as easy as creating a username and password and avoid the technical and sign-up friction of most standalone digital wallets today.

However, the infrastructure should support other wallets with typical ERC protocols, e.g., Metamask, MyCrypto, MEW, Atomic, and Exodus, to make it easier for voters who want to work with their current wallet choice if they wish.

Voatz: Founded in 2014, Boston-based Voatz is an award-winning mobile elections platform that is changing how the world votes. Backed by cutting-edge security, biometrics, and a blockchain-backed infrastructure, Voatz enables smartphone voting to increase accessibility and security in elections. The company's platform leverages biometric scanning and blockchain to authenticate voters and store votes safely. Voatz rallied investors around a funding goal of $10 million last year to expand the adoption of mobile voting with blockchain and biometrics.

Since 2016, Voatz has successfully served more than 2.3 million voters across 125 elections with several governments and major political parties in 6 countries. In 2018, Voatz ran the first mobile vote in US Federal Election history, and in 2020, Voatz became the first smartphone app-based system to be used for voting in the US Presidential Elections. Fifteen cities in Canada recently selected Voatz for the 2022 Ontario Municipal Elections. Voatz also became the first election system in the world to complete a successful BMM (Blockchain Maturity Model) assessment by the GBA.

Primary Contact: Nimit Sawhney, Co-Founder, CEO, Cybersecurity Engineer, @ Voatz, ns@voatz.com, +1 (617) 669-6366, 50 Milk Street, 16th Floor, Boston, MA 02109

Voatz Investors in $10M round in 2021: 10X Capital, Eldridge, Gaingel, Hard Yaka, Pelion Venture Partners, Tavistock Road, Water

User identification, authentication, assignment of the BASE address, and congressional districts.

User identification, authentication, assignment of the BASE address, and congressional districts.

• The system assumes two DID (Decentralized ID) NFT tokens* and one verified BASE blockchain address for each voter. One DID token for local/state elections (LODID) and another for federal (FEDID).

• We can’t have DID in one token because LODID is based on the data derived from the DL, national, or other IDs that contain current voter address, age, gender, expiration date, etc. + biometrics. FEDID is based on proof of citizenship and can be a passport, naturalization, or birth certificate. Unlike LODID, FEDID will not have an expiration date, even if the original document expires. We assume the number of people who will renounce US citizenship but still decide to vote in general elections is virtually none.

• LODID will help assign voters to their voting districts and can be used for onboarding with any 3rd party vendor that requires KYC.

• Once LODID and FEDID are minted and sent to the user’s address, the system will whitelist the receiving address in a voter blockchain registry. All consequent voting is only allowed from whitelisted addresses.

• Now, we will have the lists of all “registered” voter BASE addresses pinned to each of the 435 congressional districts. Once the vote is cast, we know where it came from and which district to post it to.

Personalization of each candidate receiving addresses.

All candidates listed on the ballot(s) will be assigned a named address with .ens or .eth extensions. E.g., BIDEN2024.ENS; TRUMP2024.ENS; TNcongressSmith2024.eth, etc. Name addresses are necessary to distinguish receiving-only addresses from transactional ones and for public transparency.

Airdrop of voting tokens to all registered voters.

At a specific time before Election Day, the voter may request the voting tokens, or the Airdrop is commenced to all whitelisted addresses. Each voter with both DID tokens in the wallet will receive 1 (one) token for the Presidential Election (e.g., PRES2024) and X tokens for the local/state elections, e.g., LOC2024. Voters without FEDID but with LODID will only receive LOC2024 tokens and won’t be eligible to participate in the General Election.

Election Day voting process.

On the day(s) when voting opens, or earlier, the voter goes to the Election dApp and connects to it with his/her previously whitelisted wallet/address. Non-whitelisted addresses or addresses with missing LODID/FEDID will not be allowed to connect or cast the vote. On the DApp, the voter is presented with the digital ballot(s) where s/he selects the candidate(s). Upon finalization and double confirmation of the preferred choices, the voter signs the digital ballot with the transaction using the connected wallet. Upon confirming the transaction, VB USA’s smart contract grabs the required number of tokens from the voter’s address and sends them to the designated candidate wallets. The system will then analyze and produce a live report on the number of tokens received in each named address, and from what districts/country/state the tokens came. The public will be able to monitor all named addresses in real-time.

Electoral colleges can use the public blockchain data to cast their votes traditionally.

ZkP DID technology (draft)

FT-based ID for user identification, decentralized voting, and privacy protection. We have three parties: the customer, the KYC vendor, and the Onboarder, which needs the KYC data to onboard the customer per specific regulations.

1. The customer information from scanned ID + Biometrics is run through the KYC provider (Jumio, Onfido, Sumsub, etc.), the usual KYC process. The customer data set is received.

2. The customer data set gets encrypted in the metadata of the NFT token and sent to the customer’s wallet address.

3. The customer uses Wallet Connect, a standard Web3 feature, with his NFT DID, to sign up with the onboarding company, which may set up a filter to accept specific customers. E.g., “US only, from 18 y.o. except New York state”. Those parameters are run and filtered over NFT’s metadata stored in the user wallet, producing Yes/No results.

Summary.

a) The NFT DID mint is done only once, for as long as the ID is valid. The DID NFT issuing/minting process is repeated upon the expiration date.

b) The KYC provider will never know what companies (onboarders) the user will sign up with and when.

c) Onboarders will never know the customer data. The onboarder only knows the user met their specific approval filters and parameters, making them compliant with the regulator.

References / additional readings:

ERC-5851: On-Chain Verifiable Credentials
https://eips.ethereum.org/EIPS/eip-5851
ERC-4955: Vendor Metadata Extension for NFTs
https://eips.ethereum.org/EIPS/eip-4955
ERC-5643: Subscription NFTs
https://eips.ethereum.org/EIPS/eip-5643
ERC-6551: Non-fungible Token Bound Accounts
https://eips.ethereum.org/EIPS/eip-6551

Elections

The blockchain voting application stack

Building a blockchain-based elections voting application involves a comprehensive software stack that integrates various components to ensure security, transparency, accessibility, and scalability. While the specific technology choices may vary, here's a general summary of the software stack considerations:

• Blockchain Platform:

  • Blockchain Protocol: Base is an Ethereum Layer 2 (L2) chain that offers a safe, low-cost, developer-friendly way to build on-chain.

• Smart Contracts and Logic:

  • Smart Contract Development: Create smart contracts to handle voter registration, ballot creation, vote casting, tallying, and auditing.

  • Smart Contract Language: Use a programming language supported by the chosen blockchain platform to develop secure and efficient smart contracts.

• User Interfaces and Applications:

  • Web or Mobile App: Develop user-friendly interfaces for voters to register, cast votes, and monitor election results. This could involve web applications or mobile apps.

  • User Authentication: Implement secure authentication mechanisms to verify voter identities and prevent unauthorized access.

• Security and Privacy:

  • Encryption: Implement encryption techniques to ensure the confidentiality of voter information and ballot data.

  • Identity Management: Use digital signatures and cryptographic methods to verify voter identities and prevent fraudulent voting.

  • Access Control: Set up role-based access control to manage permissions for different users, such as voters, administrators, and auditors.

• Decentralization and Consensus:

  • Consensus Mechanism: Configure the chosen consensus mechanism (e.g., Proof of Work, Proof of Stake, Practical Byzantine Fault Tolerance) to ensure agreement on the validity of transactions and prevent double-spending.

  • Node Setup: Deploy and manage network nodes to maintain the decentralized nature of the blockchain.

• Data Storage and Management:

  • IPFS or Distributed Storage: Utilize IPFS (InterPlanetary File System) or other distributed storage solutions to store large files like election results, ensuring accessibility and fault tolerance.

• Auditing and Transparency:

  • Public Ledger: Leverage the transparency of the blockchain to create an auditable and tamper-resistant record of all transactions and votes.

  • Transaction Explorer: Develop a tool to explore and verify transactions and voting history on the blockchain.

• Integration and Oracles:

  • External Data Sources: Use oracles or data feeds to securely integrate external data, such as voter lists or election regulations, into the blockchain application.

• Testing and Quality Assurance:

  • Automated Testing: Implement automated testing frameworks to ensure the reliability and security of the application code.

  • Code Reviews: Conduct thorough code reviews and security audits to identify and mitigate vulnerabilities.

• Scalability and Performance:

  • Load Balancing: Design the architecture to handle high volumes of concurrent users and votes, possibly utilizing load balancing and scaling techniques.

  • Optimization: Optimize smart contracts and database interactions to enhance performance.

• Compliance and Legal Considerations:

  • Regulatory Compliance: Ensure the application adheres to relevant election laws, regulations, and data protection standards.

• Maintenance and Upgrades:

  • Ongoing Support: Plan for continuous maintenance, updates, and improvements to address bugs, security vulnerabilities, and evolving requirements.

• Analytics and Reporting:

  • Real-time Monitoring: Implement monitoring tools to track the health and performance of the blockchain network and applications.

  • Reporting: Develop reporting and analytics features to provide insights into voter participation and election outcomes.

• Documentation and User Support:

  • User Guides: Create comprehensive documentation for voters, administrators, and other stakeholders to ensure ease of use and understanding.

  • User Support: Establish mechanisms for user support and assistance, such as FAQs, help desks, and communication channels.

Marketing and fundraising partners

Cryptonite is a Web3 brand that brings to life the entrepreneurs, companies, and investors pioneering AI, blockchain, crypto, sustainability, and regenerative science. Cryptonite will coordinate marketing and fundraising efforts for the project on the VB USA site as well as across Cryptonite media outlets. This effort includes publishing a weekly VB USA Substack-based newsletter to keep ‘registered voters’ up to date with the current vote totals and other trending stats and regular video podcast shows on Cryptonite Live! focused on the subject and working with other high-profile supporters to promote it to their constituencies.

Cryptonite Weekly Rap: Twice-a-week news and features e-letter covering the top innovation industry companies and trends and distributed to 1 million global Silicon Valley insiders.

Cryptonite: A Web3 network (in development) offering hand-curated daily news, original editorials, and video features, a Reddit-style community chat, subject-focused Tribes, and a robust professional and friendship social network.

Cryptonite Ventures: A team focused on making a market for the Cryptonite PRO coin by investing our social network platform and CRPOs in other professional social networks and CPROs in select Cryptonite 300 top private companies.

Weekly CWP Schedule

• Check YAMM daily to ensure emails are going out and the pipeline is full and even (TP, TE, E, F, H) — 52,000 a week

• Tuesdays @ 12:00 pm PST: Publish features, Cryptonite 300 company updates w/event partner updates with a link to paid C300 post.

• Sundays @ 9 am PST: Publish CWR

• Download 100,000 PP emails weekly

Social Marketing Schedule

• Via SS: share every post to: LinkedIn, Twitter, Notes, & Instagram, also post on Telegram Group—After CL! launch, create clips for Instagram & TikTok

• Create an MP3 podcast for all features & CLI! interviews and upload and distribute through SS to Apple Podcasts, Spotify, Stitcher, TuneIn, Pocket Casts

• Ad audio link to every feature read and consider the CWP too

• Post transcriptions of CL! interviews with audio links.

• Explore Disussion Threads for certain posts.

CWP Paid Campaign Research

• Read through Economist, Apple News & The Information pitches

• 7 Things You Probably Didn’t Know About Substack

• Optimizing Revenue with Subscriptions and Ads

• How I make six figures on Substack

• A guide to customizing and organizing your Substack website

CWP Marketing & Analytics To-Dos

• Review Boost feature and how & incorporate Substack Boost upsell email into the schedule.

• Review Free Trial Promotions, and see how to add Free trial offers to my Wall and incorporate them into the schedule

• See if I should add headers to CWR ‘headers’ - near where logo goes in settings -https://cryptoniteventures.substack.com/publish/settings/preamble

• Refine Substack Notes Strategy - Create an SS member target campaign

“First, 37% of my paying subscribers had existing Substack accounts. 27% had saved credit cards on the Substack system, which made it a one-click experience to sign up for my paid newsletter. 11% came from platform features like Substack leaderboards, recommendations, or promotions.” — Austin Lieberman, Growth Curve

1. Create a CPRO drop campaign using subscriber dashboard filter and email feature.

2. Create endorsements, recommendations, cross-posting, mentions, and strategy.

3. Play with the SEO section in settings for each post, and also look at comment rankings, etc.

4. Come up with a “How to use ‘Media assets’ to market posts—Figure out how to post Cryptonite 300 article thumbnail like this above

Create a way to post reader comments on the homepage — like The Information

Look for podcast host prospects on the Substack network

Links & Sections

1. Explore creating a new section for Cryptonite Live! —Consider a paid only C300! section.

2. Create ‘Top Lists’homepage link section: , Cryptonite 300 top Web3 companies, Cryptonite 100 top Web3 Investors, GoingGreen top 100 sustainable companies, GoingGreen top 40 sustainable investors

3. Create “This is how we do it” link section: Cryptonite goes Substack, Straight out of Silicon Valley — It’s Cryptonite Live!, Cryptonite’s content distribution strategy for the roaring ’20s, Cryptonite Live! and the Big Bang theory/Behind the Cryptonite logo math, The World According to Cryptonite, Cryptonite Legend

4. Create a ‘Let’s do business” link section: Become a Founding Member, Apply to be a Cryptonite Wizard, Join CPRO sale alert list!, CPRO dNetwork Partner Program, Sell Stuff in CPRO Shop, Share Programming Editorial Ideas

5. Link CV to byline/ad new photo to profile if possible

Analytics

1. Configure Google Analytics Console & Reports

   • Amount of traffic your site gets overall

   • The websites your traffic came from

   • Individual page traffic

   • Amount of leads converted

   • The websites your leads came form

   • Demographic information of visitors (e.g. where they live)

   • Whether your traffic comes from mobile or desktop

2. Ongoing E-mail Building Program: Look into Never Bounce/Kickb

3. Consolidate Googlesheet emails after PP emails have been gone through: Whales, Singapore, Top consensus list, Public Blockchain companies

Offer ability to reward and hold CPROs and Dogecoin as an award alternatives.

Substack deal

—Re-sell to Wizards & Members

—Integrate subsstack inbox into daily MyStream and add to the top filter buttons

—Show up on Substack post share screen/choices

—Integrate as a CPRO partner so Substack members can reward each other CPROs including to pay for subscriptions

Twitter deal

—Re-sell to Wizards & Members

—Integrate Twitter feed  into daily MyStream and add to the top filter buttons

—Show up on Twitter tweet post share screen/choices

Also offer dogecoin as an award alternative

Can CPRO also have a governing roll?

Change Trash to be more of an up or down

Zuck on Android aIu for member validation

https://forums.appleinsider.com/discussion/230881/facebook-has-decided-that-paid-user-validation-is-also-the-way-to-go

LinkedIn as Tinder

https://nypost.com/2023/02/21/a-man-asked-me-out-on-linkedin-its-either-a-red-flag-or-romantic/?utm_campaign=iphone_nyp&utm_source=pasteboard_app

Instagram paid subscriptions

https://creators.instagram.com/earn-money/subscriptions

Leader board where the more CPROs you hold the higher you show up and are more visible - you get a base to daddy I promise Oscar

Reward people for social sharing

Elon has announced his Twitter Blue subscription plan.

You'll get priority in replies, mentions & search, half as many ads, the ability to post long video and audio, ad-free articles for select publishers, and a blue checkmark.

The total cost will be $8/month.

Some people pay extra on streaming platforms for no ads. This 8/mo comes with fewer ads, priority in search (which lowkey is actually huge for someone’s reach/voice), and I guess the long form video thing is good too

Word clouds

Trending

Pro Tags

Friend Tags

The Churchill Club channel

Cryptonite Live! (Live and archived video platform)

Member I.D and status page

CPRO wallet

Wizard page (the Reddit for the innovation set)

MyStream

• content from connections

• Content from tribes

• Content from subscriptions

Matchmaker

Cryptonite News page

CPRO Shop

Anytime Friday is good this is our highest priority - Our Planet Cryptonite metaverse goals are just coming into focus, and we lol forward to learning from you all. We would like to create the Cryptonite Coliseum first which allows people to gather and watch all our live video productions. Bigger picture we want to create A space ex rocket with a cryptonite bran on the door where people use as a shuttle from earth to planet cryptonite. the planet cryptonite will hav  some good of store fronts for any of the top 1000s of venture-backed companies as well as hundreds of top crypto projects. Big tech, VC’s, law firms and other service providers will also be sold store shop space  on this new planet for the innovation set. It keeps us focused on building out a world to learn from the best and brightest and about the next innovations and great companies

coming up stream.

Let me know a time and I’m good. I’m on SV time.

Add number if visits on viewers pages of article Kate and video page

Cryptonite Colosseum

Planet Cryptonite

Look at the hirect app for search and chat features that we might adapt

EliXr/Clubhouse focus

Eligma Labs

NFTs for badges

Decentralized CProShop

NFT sales in CProShop

Santa Teresa Fashion and Fitness Festival

Take Back the Power

Clothes line with Street Art/NFTs

EDU ProShop

BSC move

Pre-Sale before launch

Wizards

Santa Teresa Entrepreneurial compound

Spa/eng version

Incorporate CPRO Company in Costa Rica

Warlocks

Sean - ticker on every page as part of signature look

Mike - voice engineer

Earn.com

Get AK involved on reg process, reward system, and ask the expert

Accept ‘sign in with apple and give them ther apple member icon circle

Rate my deck!

NFT & OnlyFans

https://www.investing.com/news/cryptocurrency-news/nfts-to-protect-xxx-content-creators-a-hint-for-onlyfans-2549316

OnlyFans handled more than $2 billion in sales last year. Since the site takes a 20% fee, that means it had over $400 million in revenue.

This year, the London-based company is growing at a rate of over 100%, according to the person familiar with the situation. OnlyFans has said it’s paid out over $3 billion to the more than 1.25 million creators on its platform. It has over 130 million registered users.

Make it so people can do voice that gets translated in their comments on the comments page

Create a Cryptonite car that goes into an Apple wallet like hurts card

1. Free/stealth members can view Wizard page content, comments, listen to Mixers, and browse member profiles, but can not comment, rate, connect, give or receive CPRO awards, or have a profile.

2. To enjoy full site access, members must fill out a KYC form and pay $9.99 a month ($.099999 in CPROs are donated to the EDU Coin Foundation each month).

3. Members are paid 5 percent commission (in CPROs) on all ProShop/Paid Membership purchases made by other members who signed up with their membership link in perpetuity.

Pre-sale—Eligma Labs Blockchain Development

• Create 21 billion CPRO tokens on the BSC platform

• Build simple pre-sale website wallet’ so people can buy and store the pre-sale tokens - Allow for easy download of pdf with wallet address

• Implement GoCrypto to accept Euro, Etherium, Bitcoin, USDC and USDT to purchase CPRO (The pre-sale website wallet will only be able to hold CPROs)

• Build-in Paypal and debit card models to receive USD

• Create smart contract to provide additional monthly CPROs rewards (via airdrop) for pre-sale token buyers for holding their pre-sale tokens for up to a year after ICO

• Pre-sale CPROs will be locked in website wallet until a 48 hours before the ICO

• Decentralized ‘Cryptonite I.D.’  member authentication and registration feature

• Pre-sale registration to include necessary KYC information, and be able to roll-over member data into their Cryptonite Wallet after DAPP goes live.

• Pre-sale website design (by Cryptonite) and site development (by Eligma)

• Implement Eligma Labs ICO Crowd-funding dashboard to help manage the pre-sale.

Current prototype

https://projects.invisionapp.com/share/ZK10XV4KMF8Y#/screens/452021408

Beta—Wizards Home/Comments/Mix page updates

• Make it so Cryptonite top bar is sticky when you scroll down like the top bar on the Apple page

• Change EliXr page to Wizards page

• Complete Header: Cryptonite  Wizards  MyStream Live!  Matchmaker $ProShop

• Start a Mix - rather than MiXr

• Add by membership NFTs Wizards/rank to comments filter

• Consolidate comments page into one bubble -

• Personalize ‘Tony get in the Mix’ and ‘What’s your take Tony’

• Put comments stream up top in a ticker that should be on every page - and alternate between trending comments and people across all ranks

• Rank comments by member rank + the activity it creates

• Change ‘Expert Network’ to ‘Ask a Wizard’ in the footer - under ProShop — Search by name/subject tag/Cryptonite rating/Customer rating

• Tag Clouds in the form of brain and heart organs

Beta—Profile/Registration Pages

• Ratings next to each social media - ‘not recommended’

• Separate social media in the member registration page between ’trusted’ networks to not-so-trusted

• Wizards are by Cryptonite Invite, fellow Wizards (3 a month for Beta- then down to 1 a month), and application-only.

• Put in messaging rules  in reg form like the email ones

• Meta tags should have a window in the registration box where one you check a meta tag it goes up into a box with an an X by it so you can see what your word cloud is going to look like and can easily delete and add tags - see Medium topics and tags system.

• Create a ’Shoutout for Tony’ on a members’s profile - like a LinkedIn recommendation.

https://linktr.ee

https://milkshake.app

• https://www.google.com/amp/s/later.com/blog/link-in-bio-tools/amp/

• https://ampjar.com/blog/linktree-alternatives/

• Create a ‘Design’ button that offers 40 background image choices and font and accent colors - see Apple desktop images section - sees mediums ‘design’ section

• Tag Clouds in the form of brain and heart organs

• Add Scribe NFT—Create Cryptonite Scribes Post

Beta- Cryptonite Wallet

• Wallet is tab is an account statement - buy/sell area + below is a reward, sell, and buy history steam.

Beta—Eligma Labs Blockchain Development

• NFT system for member badges

• Wallet is compatible with ERC-1155 and/or  ERC-721

• Decentralized ProShop

• Cryptonite wallet browser extensions that includes a data token that allows members to be in control of their own data— compatible with ERC-155

• Decentralized cloud storage - Storg  -

https://www.storj.io

• FileShop - pdf based NFTs  -

https://fileshop.soft112.com/

Beta—MyStream Page

• Rotate:’Do you know?’ ‘Please meet....’ ‘people like you’ ‘who’s watching’  every 12 posts with 3 related people in people’s my streams—

• Have Twitter, telegram, Reddit and Be-reel feeds to the right of the my stream

• Add in way to pin an item at top of public MyStream

• Create way to post on MyStream (allow all members to do that) and share Be Reels & Shared Outcomes

• Add Be Reels/Postcards ratings and comments to streams

• Have a check box for filters - people may want to filter out ratings if they get a lot of them.

• Pull down menu & Filters: all posts, connection posts, tribal posts, my posts, my comments

• Include ‘Search’ box for just MyStream section

• Create a way for members to add their Twitter and/or Reddit streams (see Apollo mobile app)

• Create a way for members to add their Twitter, Telegram and/or Reddit streams (see Apollo mobile app) on the MyStream page.

V.10—Message Center

• Reply - Save for Later - Delete

• Send - Send and Save - Send and Delete

• Live pop up t if someone’s check circle is glowing means they are on the site now.

• Direct mail

• Message €ProCoin

• Message click ‘Type subject and hit return’ in box then goes to the body after fname

• Add In The two-way voice messaging when you bring it to you ear like on IG

V1.0—Cryptonite Live!

• Video distribution - D studiosEmergent beta

• Kaltura

V1.0 Cryptonite Homepage

• Create a way so our editors can move EliXr posts over to the Cryptonite page

• Add 1World polls in our designs

• Add # of comments on homepage stories

• In the headlines-only version of the homepage, have is so views and comments and $ #

• Add edit button on comments next to delete. Shadow our own comments.

• Add back in Stock/Gold/Bitcoin indexes

• Create a moving ticker across all see more public pages that show all Tech 40 and Crypto 40

• The above show up across the top of the see more page to divide quick review of top stocks to watch in all 3 categories

• Create a automatic company like to a Pitchbook profile

• Create company and investor profile pages for links to top company and investor lists.

V1.0—Friends Network

• Join our friend network and meet people with common backgrounds

• and interests in an open and reference-able professional community.   

• People who join the friends network will receive a bonus of x tokens.

• The personal information provided on your friend profile will only be viewable and searchable by other friend network members.

• Your personal meta-tags will only be viewable to people you mutually connect with as friends.

V1.0- Tribes

• Entrepreneurs’ exchange

• Geeks at work

• Churchill Club

• Cryptonite Society

Cryptonite Branding:

• Take Back the Power

• The leader of the revolution is you !!

• Meet the Cryptonite Wizards

• We are Cryptonite to centralized power.

• The Cryptonite PRO  is more than a digit currency - it’s part of a new state of spirit.

• *trusted networks are designed so members own and control their distributed data, decide who gets cancelled or not, and are rewarded for community contributions.

• Championing entrepreneurs on a mission to deliver on the original promise of the Internet and preserve our unalienable rights and freedoms.

• Foremost, our design must delight our users. Second, provide an ‘earn rewards and rise up’ environment that inspires our high IQ, over-achieving and competitive demographic.  Finally, our brand must represent an idealized version our members—clever, smart, witty, and cool. Be a Cryptonite Original!

• 99 cents of every sub goes to the plant a tree foundation and 1% of all ProShop sales go to green charity

• Student in title provides a person to a 3-year Premium Membership Scholarship

• Create a Churchill Club tribe in Cryptonite and Memberships to the Cryptonite Society.

For marketing

Dao decentralized autonomous org.

V1.0—Be Reels/Postcards

+ Add comment and share buttons

Outside Stuff to Review

Security Tokens

https://medium.com/@alexander.mole

Utlility Tokens

https://medium.com/fabric-ventures/an-entrepreneurial-investors-take-on-the-utility-of-tokens-beyond-payment-ccef1d5bb376

All about NFTs from Paul V.

VeradiVerdict

NFT???

Does it seem like every venture capitalist is wondering about NFTs these days? Today, an NFT from Beeple sold for $69m! Did we just see a music album by DJ Justin Blau get tokenized as an NFT and sold for $12m on Origin DShop, all on the blockchain? Lebron James and other NBA players’ highlights producing over $230m in sales…

Read more

5 years ago · 7 likes · Paul Veradittakit

• Creators’ Royalty Token standard #2571

• https://github.com/ethereum/EIPs/issues/2571

• Protomail vs Gmail

• FileShop - pdf based NFTs -

https://fileshop.soft112.com/

• Create a Cryptonite.crypto tool for members to create their own —Unstoppable domain partner. https://unstoppabledomains.com/apps

• But film.com

• Democracy.earth

• Blochainvoting

• Santiago Siri

• http://forbesinvest.forbes.com/e/796133/ail-utm-campaign-forbes-crypto/bccl/75431433?h=UXNtQfxZbJ7zdZkbb_ZF7n2div1X2TZafWbottb5N4w

https://flote.app/

• Lucidworks search

https://slashdot.org/

https://lobste.rs

• https://assetnetwork.com/landing

• https://edithlabs.com/introducing-edith/

• Student job site:

https://joinhandshake.com

• Braintrust. 

https://www.usebraintrust.com/

https://ninjaoutreach.comw

• https://ninjaoutreach.com/alexisplevit

• Equastart

• Kickstarter

• Securitize

• Periscope

• Hopin.to

• Contentful

• https://import.io/login

• Doge coin

• Jaclyn Graham

• Insights mobile app - IG stats

• Apollo mobile app - Reddit reader

• Do a deal with Qwant for our search

Eligma Blockchain Product notes

1) Create a decentralized, blockchain-secured, 'Universal Cryptonite Identity Authentication' system for Cryptonite, our Network Partners, and $ProShop customers.

When registering, a user does not generate a password but signs a (string within a) transaction with their private blockchain key. The private and public keys are generated independently from the signed transaction and stored on a public blockchain. Members hold their private keys in a safe blockchain data wallet. When the user returns to log-in with their private key, the system verifies the signature is consistent with the stored public key.

Member private keys will also link to their profile, network behavior and transaction data, online privileges, rights, and authorizations. These private and publicly stored identities also allow users to collaborate transparently, exchange or share data, link services, and track actions between them—All on a peer-to-peer basis without central data authority or oversight.

Benefits

This set-up provides more security and user transparency, and independent verification. Members own and control their data, including downloading, sharing, and deleting it at will. Members can also view and read their own smart-contacts and verify that no-one has tampered with their data in any way. Cryptonite is less liable because we can't log-in as a user, delete or change their data.

Questions

Is the authentication system a public network or private immutable distributed data storage where we are the 'master node"?

How much visibility will we have into a member's data? We will need to have access at some level to calculate their PowerPoints, reputation stats, and token rewards.

Will the 'safe blockchain wallet' the members use to store their private key and related data be in the background, or is it a visible wallet that sits along aside your cryptocurrencies wallet" Or can it be a one-in-the-same wallet? I am still getting my head around this part.

You mentioned a Swiss company the does KYC verification? Is that someone we need to partner with?

2) Write the smart contract code and vesting plans for the Cryptonite custom ERC-20 CPRO token and initially deploy the CPRO on a private blockchain.

Use the time to set the final total amount of token mint and the number of the decimal places, the self-regulating rules, and add custom features that make the CPRO unique and enhance its usability.

The smart contracts will lock the total CPRO amount and release a certain percentage at a preset time. After the time has passed, only the owner can claim the released cryptocurrency to personal blockchain wallets.

In this way, stakeholders are provided transparently and gradually gain access to their rewards, preventing the owners from dumping the entire cryptocurrency amount on an online exchange at the end of the Pre-Sale / Dutch Auction period.

Benefits

We can get our members earning tokens and rewarding each other and enjoying basic discounts on memberships at Alpha launch.  It also allows us to do a ‘Founding Member’ promotion that includes discounted tokens off the Dutch Auction price.

3) Develop CPRO token analytics dashboard that provides statistical analysis and visualization of our cryptocurrency / token distribution and velocity graphs.

These products are valuable tools for understanding a company's cryptocurrency performance at trading, utilization, and transaction frequency.

Benefits

Allows Cryptonite to optimize out token value and ideally manage some of the price volatility.

4) Automate how we sell and distribute the CPRO, including promotional 'airdrops', and analyze what happens with each CPRO after its initial distribution.

Benefits

Provides the ability to analyze a blockchain and identify potential recipient addresses according to the set of filters and rules determined per our marketing plan.

5) Develop private, immutable, blockchain-protected member ranking and reward database

Members earn 'PowerPoints' and corresponding Cryptonite PRO (CPRO) token rewards for their positive contributions and support within the community. Members will also be assigned an overall percentage rating - e.g., 89%, which means you are more influential than 89% of the registered community based upon your PowerPoints,

We assume that the reputation and PowerPoint system will get more sophisticated over time via more neural-network-driven criteria.

6) Develop a Non-Fungible Token (NFT) manufacturing capability for member reward 'badges' that are automatically rewarded and displayed on member profiles.

NFT badges are rewarded to members who reach different totals of PowerPoints and membership levels as other distinctions within the network. NFT's tremendous inherent value comes from being provably scarce; they cannot be replaced with an identical item and are tradable on public blockchains.

Benefits

PowerPoints, CPRO rewards, and reputation rankings and badges drive more user activity and participation and communicate a revenue-sharing value to our brand image, along with our overall 'trusted network' approach.

Due to high integrity and the synchronization between the private nodes, the increase transaction throughput by shortening the block confirmation time due to fast propagation of data.

Questions

In what ways can we leverage NFTs to develop products and services that are tradable?

7) Develop the $ProShop as a decentralized, member-to-vendor e-commerce platform.

The $ProShop is 'a decentralized eBay of all things professional,' allowing members to offer a variety goods and services, including paid memberships, subscriptions, research reports, books, podcasts, event tickets, webinars, and expert advice by voice and video connection.

Although the $ProShop is a private blockchain system developed and operated by Cryptonite, transactions will also be saved to a public blockchain so people can verify their transactions without revealing the identity to anyone.

Cryptonite will receive a TBD percentage on every sale to curate the product and services and maintain the $ProShop.

Much like Apple does for its App Store, a Cryptonite product review team screen, approve, and write reviews on all products and services offered in the $ProShop to ensure initial quality control. Once a member has purchased the product or service, they will receive awareds for anonymous or on-the-record critiques and ratings to encourage ongoing input and quality control.

Benefits

This approach provides for more security, independent verification, and transaction transparency. Cryptonite is also less-liable because the transactions are buyer-to-vendor, so we never hold anyone else's payment information, tokens, or fiat.

8) Develop a blockchain payment gateway - the GoCrypto POS platform- so the $ProShop.

Cryptonite offers a gateway to GoCrypto, a POS platform designed to support crypto balances, deposits, withdrawals, payments, internal transactions, and transaction costs on mainstream blockchain networks (Ethereum, Bitcoin, Bitcoin Cash ABC).

Benefits

Our users can buy and pay in CPRO, Fiat, or any crypto we designate (BTC, ETH, XRP). Cryptonite does not touch any of the money, credit card/payment information and is not responsible for any transactions.

9) Develop a Non-Fungible Token (NFT) manufacturing capability for digital assets sold in our $ProShop.

Benefits

NFT's on a decentralized exchange enables IP and content creators and Cryptonite to get a fee whenever the token is transferred or sold

Future of Social Networks (1 of 3)

VeradiVerdict - Issue #259

In 2017, a group of MIT Media Lab researchers claimed in Wired that decentralized social networks “will never work” [1]. In their piece, they cited three impossible challenges: (1) the question of onboarding (and retaining) users from scratch, (2) the (mis)handling of personal information of users, and (3) lucrative user-targeted user advertisements. In all three cases, they argued, incumbent tech giants, such as Facebook, Twitter, and Google, simply had too far-reaching economies of scale to make room for any significant competition. 

Fast forward half a decade later, what was once hailed as “impossible” seems no longer so far-fetched, and we seem to be on the dawn of a paradigm shift in the way we conceptualize social media networks. In this three-part series, we will examine how new ideas in decentralized social (DeSo) seem to address these “age-old” questions, specifically, (1) the use of open social graphs in solving the cold start problem, (2) using proof-of-personhood and cryptographic techniques to solve the userhood problem, and (3) leveraging tokenomics models and incentive structures to solve the revenue problem.

Social Graphs and the Cold Start Problem

Social media platforms invariably face the cold-start problem: attracting and engaging users from scratch without an existing user base or network effects. Traditionally, nascent social media startups such as Snapchat, Clubhouse, or recently Threads have sought to overcome this through brute force and sheer marketing prowess. By capturing everyone’s attention at just the right moment, whether that is through a novel UX design, media headlines, or FOMO, they launch a huge blitz of signups to almost instantaneously build up a moat of users on the platform. For example, in a matter of 5 days, Threads was able to onboard a mind-whopping 100 million users [2].

But more often than not, these successful marketing campaigns are met with an existential crisis: how do you retain all of these users, and continuously generate new content (and profit)? This is the problem that Clubhouse previously faced, and Threads is currently facing. And as these applications die out, the lucrative user social graphs and profiles that these platforms build die out with it, so that future aspiring social media networks need to repeat the difficult marketing stunt all over again to bootstrap their network.

An example of a social graph [3]

The fundamental problem behind all of this is that in web2 social networks, the social graph layer (which annotates the relationships between users) is inseparably wound-up with the social application itself, such as Facebook, Twitter, or Instagram. The two layers are symbiotic: the novelty of the application bootstraps the social graph, which in turn acts as the primary moat of the social media application. Despite all their problems, the reason why users don’t leave Facebook, Twitter, Instagram is simple: all our friends are on it.

But what if we decouple the social graph and the social application? What if, even after Clubhouse (or Threads) dies out, we can still make use of the social graph created in their glory-days to easily bootstrap another social application? This is web3’s response to the cold start problem.

Using Public Blockchains as an Open Social Graph

vitalik.eth on Etherscan

In a certain sense, a public blockchain like Ethereum is itself a social graph. If I look up an ENS domain or a person’s wallet address on Etherscan, I’m able to inspect that person’s on-chain social profile: what assets they are holding, who they are transacting with, and infer what communities they are a part of.

This on-chain social profile seems to be a natural jumping off point for a new decentralized social network, and indeed, is a path which several companies seem to be exploring.

a16z profile on Debank. Data as of July 29, 2023.

Debank, for example, transforms the hexadecimal dump on Etherscan into a human-readable portfolio or “profile,” and offers the functionality to send direct messages to these different portfolios, thus using this on-chain data as a way to bootstrap a direct-message style social network. A similar route is taken by 0xPPL, which seeks to also use on-chain user profiles to build a Twitter-style social network. This general strategy of making raw transaction data readable and interpretable to “layman” users has been accelerated with the maturity of sophisticated Large Language Models such as GPT-4. Cymbal, for example, purportedly uses GPT to generate conversational summaries of transactions and trends to create a hybrid between a data-resource, news feed, and future social network [4].

Building Native Social Graph Protocols

A problem with simply relying on public blockchain data, such as on Ethereum, is that the data is simply not rich enough for social applications. Because public blockchains were built first and foremost with financial applications in mind, rather than social applications, most of the natively collected data on-chain, such as transaction history, account balances, and token data, are not necessarily the most useful to a social network.

Overview of Lens [5]

Instead of simply using the native on-chain data as a social graph, one idea is to build a new, dedicated social graph protocol on top of a public blockchain. Lens Protocol, for example, makes use of the key observation that across social applications, there are common denominators for social interactions, which they then abstract into different on-chain actions such as “posting,” “commenting,” and “mirroring” (i.e., sharing or re-posting) [5].

Farcaster has similar abstractions on its social graphs, such as a “cast” (post), “reactions” (likes), and an “amp” function in which users recommend other users that they believe are worth paying attention to [6]. The primary difference between Farcaster and Lens is in their technical implementation – whereas Lens places everything on the Polygon blockchain, Farcaster places its ID registry on Ethereum itself and runs its social graph on an L2 as a delta graph.

A third notable social graph protocol is Cyberconnect, which has a greater emphasis on link aggregation (of both on-chain and off-chain sources) through its link3 mechanism, as well as focusing on Events and FanClubs as initial use cases.

Crucially, for these social graph protocols, they are not necessarily building the top-layer social applications, such as Twitter, Facebook, or Instagram. Rather, they provide the open social graph layer (essentially an SDK) necessary to quickly build and scale these top-layer applications. As mentioned previously, the core advantage of this is that even if a once-successful social app dies out (Clubhouse-style), the social graph generated can still be used by other developers. Thus, only one marketing blitz, or one successful app is necessary to bootstrap the entire ecosystem.

Designing Decentralized Social Media from the Ground Up

A third strategy in onboarding is to build a decentralized solution from the ground up. The premise for this is that social media applications are such a cornerstone of our digital experience that there needs to be a dedicated blockchain (or other decentralized) solution that puts the primitive actions of a social media application natively, rather than channel it through a protocol built on top of an infrastructure originally designed to support finance use-cases. In short, we need some sort of a social-media “appchain.”

DeSo Home Page

One of the most notable projects following this strategy is the DeSo, which is building a L1 blockchain dedicated to social applications. Instead of focusing on “transactions per second” like other mainstream public blockchains, DeSo seeks to optimize for “posts per second,” as well as social applications’ need to handle both communication and storage, which general-purpose blockchains like Ethereum are not necessarily optimizing for (think about all the images and videos stored on something like Twitter and Instagram). On top of this L1 blockchain, DeSo plans to build a wide selection of social applications, including long-form content (like Substack), short-form content (like Twitter), and Reddit-like applications [7]. 

Other decentralized social media platforms, like Bluesky and Mastodon, can also roughly be following this strategy of designing decentralized social media from the ground up. Strictly speaking, they are not blockchain based solutions, and instead rely on a federated server system to ensure that posts are sufficiently decentralized. Mastodon, for example, uses a system similar to email, where users can choose between different service providers (like Gmail, Hotmail, or iCloud). In the same way that an organization is able to set up and customize its own mail server, each “instance” on Mastodon will be a self-regulated and customizable community [8]. Bluesky, on the other hand, is an application developed on the open source AT Protocol, which is essentially an open social graph with APIs such as “follow,” “like,” and “post” that is optimized for a Twitter-style social-media platform [9]. 

The commonality between DeSo and projects such as Mastodon and Bluesky is that they reject the notion that the existing public blockchain designs (epitomized by the EVM) are suitable for a social network. Although this approach undoubtedly gives these projects more fine-grained control design decisions and user experience, in doing so this strategy severs the potential connections and cross-pollination with DeFi, existing NFT communities, and other mature elements of the web3 ecosystem. Moreover, it remains to be seen just how “decentralized” these solutions are, especially in an environment where their decentralization is not guaranteed by a public blockchain. Will these solutions, in the end, once again bundle up the social graph with the social application, just like in existing social networks, or will they sufficiently decentralize the social graph layer and attract a wide range of applications and developer teams? This is a key question for the future of web3 social.

References

[1] https://www.wired.com/story/decentralized-social-networks-sound-great-too-bad-theyll-never-work/

[2] https://www.theverge.com/2023/7/10/23787453/meta-instagram-threads-100-million-users-milestone

[3] https://www.businessinsider.com/explainer-what-exactly-is-the-social-graph-2012-3

[4] https://decrypt.co/149202/cymbal-human-readable-ethereum-blockchain-explorer-etherscan

[5] https://docs.lens.xyz/docs/overview

[6] https://hackmd.io/IP-8snyMQfOGxV3LUjlJbA

[7] https://docs.deso.org/deso-roadmap

[8] https://techcrunch.com/2023/07/24/what-is-mastodon/

[9] https://atproto.com/guides/applications

Future of Social Networks (2 of 3)

VeradiVerdict - Issue #260

PAUL VERADITTAKIT

AUG 10

SHARE

In 2017, a group of MIT Media Lab researchers claimed in Wired that decentralized social networks “will never work” [1]. In their piece, they cited three impossible challenges: (1) the question of onboarding (and retaining) users from scratch, (2) the (mis)handling of personal information of users, and (3) lucrative user-targeted user advertisements. In all three cases, they argued, incumbent tech giants, such as Facebook, Twitter, and Google, simply had too far-reaching economies of scale to make room for any significant competition. 

Fast forward half a decade later, what was once hailed as “impossible” seems no longer so far-fetched, and we seem to be on the dawn of a paradigm shift in the way we conceptualize social media networks. In this three-part series, we will examine how new ideas in decentralized social (DeSo) seem to address these “age-old” questions, specifically, (1) the use of open social graphs in solving the cold start problem, (2) using proof-of-personhood and cryptographic techniques to solve the userhood problem, and (3) leveraging tokenomics models and incentive structures to solve the revenue problem.

Social Media’s Userhood Problem

Modern social media suffers uniquely from a bot problem. Although social media platforms have a mandate to uphold freedom of expression, this issue becomes thorny when the “users” in question are not in fact real users, but bots. And, as it turns out bots can have a significant impact on public discourse, from alleged tampering with US presidential elections to influencing the public opinion on COVID [1]. Especially with its emphasis on anonymity, security, and privacy, any decentralized social media platform inherits the “bot problem” – essentially, how do you convince people that the accounts on your platform are real and not bots, especially in an era of advanced AI? 

The naive approach is simply just a traditional know-your-customer protocol, but this approach immediately runs into a privacy problem – the flip side of the coin. How (and why) should you trust any social media platform to hold a treasure trove of our sensitive data (from government IDs to private messages and financial transactions) that is able to recreate someone’s entire personal, social, and professional life?

Thus, the “userhood” problem is a tension between confirming that users are actually human versus making privacy guarantees on personal data. Within this writing, we will explore two distinct approaches to tackling this problem, a biometric approach (with zero-knowledge proofs) and a social-vouching approach.

Worldcoin and Biometric Authentication

Within the “proof-of-personhood” problem space, Worldcoin stands out as one of the most notable and controversial projects. In addition to having Sam Altman, the famed CEO of OpenAI as one of its proponents, Worldcoin’s solution to the “proof-of-personhood” question is very straightforward: use a retina scan to create biometric proof that you are a human (since bots don’t have retinas yet), and receive an authentication token from this. As for data privacy, Worldcoin claims to use Zero Knowledge Proofs to ensure that the biometric data obtained is stored securely [2].

Worldcoin Orb. Image Source: https://www.wired.com/story/sam-altman-orb-worldcoin-tools-for-humanity/  [3]

The thesis behind Worldcoin is that with the increasing role that AI plays in society, there needs to be a way of telling humans and bots apart, crucially in a privacy-preserving and decentralized way. Through using the Worldcoin orbs’ retina scans, one can obtain a “digital-passport-like” World ID, which enables recipients to potentially be eligible for a crypto-based Universal Basic Income mechanism and participate in novel mechanisms of global democratic governance [3]. In essence, this World ID is intended as a social primitive to bootstrap the digital social networks of the future.

Throughout its documentation, Worldcoin emphasizes how it has a privacy-first solution. For example, it states that it deletes images collected by the Orb, storing only a hash of the user’s iris, and runs Zero Knowledge Proofs (zk-SNARKs) in order to share proof of personhood information without disclosing any personal data. And although in the current phase of rolling out, these hashes are stored in a centralized database, the team is dedicated in the long-run to store these iris hash data on-chain after the hashing algorithm is fully mature [4].

But despite these privacy-preserving claims, there are still numerous controversies about the true privacy, security, and fairness guarantees. For example, there have been claims of Worldcoin operators having their credentials stolen, and World IDs being sold on digital black markets, such that users could attain Worldcoin tokens without going through the iris scan themselves [5] [6]. There also have been overall equity concerns, with the MIT Technology Review publishing a scathing article in April 2022 on deception, manipulation, and exploitation of nearly half a million users (primarily in developing countries) during its test phase, going so far as to call it a form of “crypto-colonialism” [7]. Indeed, as of August 2, 2023, Kenya, formerly one of Worldcoin’s largest collection venues, had banned Worldcoin scans over security, privacy, and financial concerns [8]. 

Apart from these project-specific controversies though, there also exist broader concerns about Worldcoin’s overall approach of biometric authentication through dedicated hardware. Because the Orb is fundamentally a hardware device, even if Worldcoin’s software was all perfect, there is no way to guarantee that there is a hardware backdoor that allows Worldcoin (or another third-party manufacturer) to secretly collect users’ actual biometric data, or insert fake profiles into the system [9]. To skeptics, it can appear that all of Worldcoin’s privacy assurances (ZKPs, iris hashes, decentralization on-chain) seem to be no more than an ironic statement of “trust me bro, we’re a trustless solution.”

Proof of Humanity and Social Vouching

A different approach to the proof-of-personhood problem is to use a social-vouching approach. Essentially, if verified humans Alice, Bob, Charlie, David all “vouch” that Emily is a verified human, then chances are that Emily is probably also a human. The core question here is therefore a question of game theory design – how do we engineer incentives in a way that maximizes our ability to “verify humans.”

From Proof of Humanity Website

Proof of Humanity is one of the oldest and most important projects within this space. In order to “prove your humanity,” you need to (1) submit your personal information, photos and a video, as well as a 0.125 ETH deposit, (2) have humans already existing in the registry vouching for you, and (3) pass before a “3-challenge period.” If anyone challenges you during this period, this case is brought to the Kleros decentralized court, with this deposit at stake [9].

Within the vouching process, the user is first paired with a voucher through a spreadsheet of vouchers. After the user pairs with their voucher, they then do a video call in order to validate that the profile matches with the real person [10]. Like the thesis of Worldcoin, the Proof of Humanity community has in the long run an idea of Universal Basic Income (UBI) in mind, available to those verified within the Proof of Humanity registry [11]

Some other projects following a similar path of leveraging social graphs to authenticate personhood include BrightID’s video call verification, where everyone verifies each other, Idena’s continuous captcha creation and solving games, and Circles’ trust-based cliques.

Perhaps the biggest appeal of these social-vouching based platforms is that they don’t seem to be as intrusive as Worldcoin, which literally requires you to scan your iris at a metal orb. Some of these approaches, such as Idena’s captcha “checkpoint rituals,” even seem to preserve some degree of anonymity, not requiring large amounts of personal data sharing or needing a third-party identification center [12].

The Future for Proof-of-Personhood

As AI continues to advance and exhibit increasingly human-like behavior, it is increasingly important to devise novel mechanisms for proof-of-personhood, not only for Universal Basic Income and other incentives that many of these proof-of-personhood projects discuss, but more importantly as a way to better sanitize and regulate the social networks of the future.

Yet, from data privacy to invasiveness of process to effectiveness at determining personhood, this process is one that involves numerous tradeoffs, being one of the famed “hard problems in cryptocurrency” [13]. As Vitalik himself notes, there does not seem to be a single most ideal form of proof-of-personhood, and puts forward a possible hybrid path as a suggestion: one that bootstraps using biometric-based approaches, but in the long-run transitions to more social graph-based approach.

Biometric-Social Graph Hybrid Path [9].

Nonetheless, going forward, this is a space that requires much more transparency of process, code, and data. In short, there cannot be an ironic paradox where users need to “trust that it’s a trustless solution”. It is only through this way that we can truly create a social network primitive that stands true to crypto’s original vision of decentralization and privacy.

References

[1] https://stanfordrewired.com/post/bots-free-speech

[2] https://worldcoin.org/blog/announcements/worldcoin-project-launches

[3] https://www.wired.com/story/sam-altman-orb-worldcoin-tools-for-humanity/

[4] https://worldcoin.org/blog/worldcoin/solving-for-privacy-worldcoin-approach-keeping-information-safe

[5] https://www.bloomberg.com/news/articles/2023-08-01/altman-s-worldcoin-wld-still-safe-despite-controversy-coinfund-s-perkins-says#xj4y7vzkg

[6] WorldIDs being sold on the black market

https://twitter.com/BlockBeatsAsia/status/1659060950748782594?s=20

[7] MIT Technology Review’s critique of Worldcoin, April 2022: https://www.technologyreview.com/2022/04/06/1048981/worldcoin-cryptocurrency-biometrics-web3/

[8] Kenya suspending Worldcoin scans: https://techcrunch.com/2023/08/02/kenya-suspends-worldcoin-scans-over-security-privacy-and-financial-concerns/

[9] https://vitalik.ca/general/2023/07/24/biometric.html

[10] https://maxirosson.medium.com/how-to-create-a-profile-on-proof-of-humanity-42f6c179d8cb

[11] https://time.com/6142810/proof-of-humanity/

[12] https://medium.com/idena/proof-of-identity-how-idena-works-4da7e9891926

[13] https://vitalik.ca/general/2019/11/22/progress.html#numberfifteensic

- Paul Veradittakit

Future of Social Networks (3 of 3)

VeradiVerdict - Issue #261

PAUL VERADITTAKIT

AUG 17

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In 2017, a group of MIT Media Lab researchers claimed in Wired that decentralized social networks “will never work”. In their piece, they cited three impossible challenges: (1) the question of onboarding (and retaining) users from scratch, (2) the (mis)handling of personal information of users, and (3) lucrative user-targeted user advertisements. In all three cases, they argued, incumbent tech giants, such as Facebook, Twitter, and Google, simply had too far-reaching economies of scale to make room for any significant competition. 

Fast forward half a decade later, what was once hailed as “impossible” seems no longer so far-fetched, and we seem to be on the dawn of a paradigm shift in the way we conceptualize social media networks. In this three-part series, we will examine how new ideas in decentralized social (DeSo) seem to address these “age-old” questions, specifically, (1) the use of open social graphs in solving the cold start problem, (2) using proof-of-personhood and cryptographic techniques to solve the userhood problem, and (3) leveraging tokenomics models and incentive structures to solve the revenue problem.

Creating the “Killer App”

The ultimate question of whether web3 social as a vertical will succeed or not is if it can produce a new “killer app,” one like TikTok or Instagram before it, providing a truly novel social experience that onboards users on a mass scale. Without this “killer app,” all the development in the underlying infrastructure (such as decentralized social graphs and proof-of-humanhood identity protocols) lose much of their intended purpose. 

However, the problem with these “new social experiences” is that they are almost impossible to predict. Although people repeat the mantra of “building a killer app” over and over again, no one quite knows in what form this app will take place – after all, you are quite literally trying to predict the course of human behavior. In this article, instead of trying to do the impossible and concretely predict what the next “killer app” in social will be, I will try and explore two high level strategies – augmenting existing social experiences with web3 features and the creation of a web3-first social community – and describe some of projects following these potential routes of innovation.

Augmenting Existing Social Experiences with Tokenization

The low-hanging fruit approach in building a web3 “killer app” is simply to add some new features to an already existing “killer app,” a mainstream social platform which users are already familiar with. Most commonly, this “additional web3 feature” is an element of tokenization in the form of an X-to-Earn project.

From Reddit Community Points Program: https://www.reddit.com/community-points/ 

One of the most interesting projects following this path is Reddit’s Moons program, launched in May 2020, rewarding users on the r/CryptoCurrency subreddit for posting and curating content. Reddit Moons are an ERC-20 token launched on Arbitrum Nova, whose issuance is based on a user’s Reddit “karma,” calculated from the upvotes and downvotes a user has received [1]. Moons allow users to vote in community polls to decide on the future distribution of Moons and overall direction of the community [2].

The overall tokenomics strategy of Reddit Moons has also been praised by the community, with the supply dropping by 2.5% every monthly issue and asymptoting the yearly inflation of the token to 1%. As such, over time, the “karma to Moons ratio,” or the amount of Moons earned for a user’s “karma,” is believed to steadily decrease, thus making Moons more scarce in hopes of increasing its value in the long run [3].

Reddit Moon Tokenomics [3]

Reddit is a particularly interesting case when it comes to integrating web3 functionalities (Moons tokenization in this case) into an already-existing “killer app”. Out of all of the mainstream social media platforms, Reddit is arguably the most decentralized and community driven, owing to its unique “subreddit” structure that permits a large degree of autonomy and self-moderation on these platform enclaves, rather than enforcing that traditional top-down approach to content moderation. Arguably these design decisions could make Reddit one of the most suitable platforms for experimenting with web3 mechanisms. Indeed, Moons are just one example of Reddit’s innovative community points program, which allows subreddits to launch their own ERC-20 tokens, and even provides an Ethereum-based wallet called the Reddit Vault to store these tokens. Apart from Moons, r/FortniteBR’s Brick tokens are another notable example of this program [4].

As of August 2023, Reddit Moons have gained traction following its listing on several major centralized exchanges, including Kraken [5]. Yet, despite the immediate euphoria of these tokens “mooning,” the long term success for such a simple “post-to-earn” mechanism remains unclear. According to the above data and August 12 price data, the Reddit “Maxers” Moons income would be around $4200 USD, and the median income would be just around $0.9 USD [6]. This is a sobering statistic that underlies one of the fundamental problems of the X-to-Earn model: you simply ain’t earning much, or at the very least, far less than the “live-changing money” that such projects may sometimes advertise. Moreover, the income is often skewed and concentrated to just a few users, and so the average user may not be able to enjoy much of the “to-earn” part, even as they participate in the “X” activity. Eventually users may get disillusioned with these meager earnings, and in cases such as StepN, set the project towards a road of collapse [7].

Thus, the emphasis on the “earning” for a simple “social-to-earn” project may not be sustainable in the long run. Instead, there has to be the creation of a novel social experience for the end user, a process that a user would gladly pay for, rather than getting paid to do. The recent buzz of the friend.tech project on the Base network highlights this point. Friends.tech is essentially “a stock market for X (fka. Twitter) profiles,” where you can buy and sell “shares” of an X (fka. Twitter) influencer’s profile [8]. Through owning “shares” of an influencer, the user is promised increased access (such as through private chats and other exclusive benefits) and the user can freely trade these shares.

Data and prices as of August 12, 2023. Source: Dune Analytics [9]

This novel social experience and the ability to monetize one’s X following has generated over 6000 ETH in volume (or 11 million USD at time of writing) with 230k+ transactions over just the past few days since its invite-only beta launch [9]. There are, however, some lingering doubts about whether friends.tech is able to sustain this early momentum, and truly pave the way for a new form of social experience through tokenizing influencer profiles, or if it will devolve into another “rug-pull” project. Coindesk especially notes the project’s lack of a functioning privacy policy and documentation on data collection practices, as well as the lack of a roadmap or whitepaper [8]. Moreover, it is unclear how the platform and the influencers on it will uphold the promised “access” to its “shareholders” and thus truly create a new form of social experience. Nonetheless, friends.tech is still an impressive experiment in transforming tokenization itself into a new form of a social experience.

Building a Web3 First Social Community

Instead of trying append web3 features such as tokenization to existing web2 social platforms, built to a very different revenue model, another approach to creating a “killer social app” in web3 is to build it from the ground up, bootstrapping from a unique crypto-native community and culture.

Phaver is a prime example of a “web3-first” social community. Built on top of the Lens’ social graph (and more recently integrated with Cyberconnect’s social graph), Phaver appeals to a web3 native community through its integration with other web3 social identity tech, such as NFT communities and soul-bound tokens. This is a platform with a unique dual-token model, using a novel scoring system consisting of “cred” and “points” that allows users to level-up to earn rewards and perks on the platform [10].

Phaver Cred System [10]

“Cred” is essentially the user’s credibility on the platform. Users can increase their credit through linking soul-bound tokens or NFTs to their account, as well as through daily engagement on the platform. “Points” are rewarded to users based on the quality and engagement of their posts themselves, and will be eventually redeemable for Phaver tokens. Importantly, the higher the user’s “cred,” the more points they are able to get for a post [11].

Because users have to link soul-bound tokens and specific NFT collections(eg. Cryptopunks and Bored Apes) to get “cred,” this provides a useful way of discriminating between users and bots on the platform. In fact, it is almost like a “proof of stake,” but for social identity; think about how mindblowingly expensive it would be for a bot-farm to buy a Bored Ape for every single bot in order to get high Phaver cred! Thus, Phaver proposes that projects can use its “cred system” to prevent airdrop bot-farming and guarantee that users are humans, rather than bots – all without scanning any retinas too [11].

From above, we can see that Phaver creates a novel tokenomics system to create a web3-first social community. But for Phaver, as with many web3-first social apps, the primary challenge is to expand beyond just this native web3 audience, towards a crowd of users that don’t have any experience with web3, and not knowing what a Bored Ape or a soul-bound token is, all while giving these users a clear rationale for using the platform. Even though Phaver states that it follows a “web2.5” model [12], allowing users to register without a Lens profile, much of the “unique experience” of Phaver is heavily reliant on web3 industry knowledge, bearing an educational cost which may act as a significant barrier to widespread adoption.

Another notable project inspired by web3's community subculture is POAP, or “Proof of Attendance Protocol,” derived from the crypto space’s unique “conference culture” and annual global event series, such as ETHGlobal. Essentially a POAP is an NFT, or ERC-721 token, minted through the POAP smart contracts, digitally representing a user’s attendance at an event or conference and stored immutably on-chain. Since 2021, POAP has issued over 6 million of these NFTs, in collaboration with internationally well-known brands such as Adidas, Vogue, Github, and the US Open [13]. Perhaps the most interesting part of POAP, however, is how it can be used as a social primitive, as a way to bootstrap social networks and find others that have similar interests and networks.

Moreover, events, conferences, and conventions are things that don't require web3-specific knowledge to understand – it is easy to imagine anime conventions, world expos, and national galleries implementing similar POAP-style mechanisms for various communities and subcultures. The core question here, however, is how to sustain these POAPs’ utilities, whether it be rewarding attendees with loyalty programs, trading opportunities or exclusive events, in order to ultimately bootstrap novel social communities and thus create a new form of digital social experience.

Conclusion

So, how shall we create that “killer app” after all? 

In the end, web3 social’s long-run success has to be in the creation of a new form of social experience, rather than in the replication of some web2 mechanism and say that it’s special just because it is “on-chain” and “tokenized.” Rather, there needs to be a qualitatively new experience, particularly one that is culturally rooted and inspired by web3 – whether that is NFT communities, asset tokenization, or crypto conference cultures. 

More importantly, while tokenization and other web3 mechanisms allow for many new application designs, for a “killer app” to be scalable to audiences beyond the crypto-native, there must be an easy to understand use case (such as event attendance), rather than being filled with web3 jargon and concepts. In essence, going forth web3 social must leverage the distribution and abstraction techniques of traditional social media, such as TikTok or Instagram to “go viral.” 

With social media ultimately being a way for users to express individuality and personal preference, any successful web3 social media needs to have an open-ended design space, one where users have a sufficient “blank canvas” to create their own use cases. Oftentimes, the reason for the “viralness” of a social application is something wholly different from what it set out to be. TikTok as a company, for example, could not possibly have predicted all the different fads and challenges that have appeared on the platform. The strength of such a platform lies precisely in the open creativity platform that such an app unleashes. It is only once web3 embraces this design decision, rather than being focused on financialization and on-chain copycats, that we can truly begin to build a wholly new “killer app” that scales web3 social to the point where it becomes the only “social.”

References

[1] Reddit Moons Wiki: https://www.reddit.com/r/CryptoCurrency/wiki/moons_wiki/

[2] https://www.kraken.com/learn/what-is-reddit-moon

[3] Reddit Moon Tokenomics: https://www.reddit.com/r/CryptoCurrency/comments/15eeshy/a_serious_sneak_peek_into_moons_tokenomics_supply/

[4] Reddit Community Points program: https://www.reddit.com/community-points/

[5] https://cointelegraph.com/news/reddit-community-tokens-soar-kraken-listing

[6] Moons price data, accessed August 12, 2023. https://coinmarketcap.com/currencies/moon/

[7] On X-to-Earn Unsustainability: https://medium.com/the-spartan-group/most-existing-x-to-earn-protocols-are-simply-not-sustainable-811c6946619d

[8] https://www.coindesk.com/web3/2023/08/11/is-friendtech-a-friend-or-foe-a-dive-into-the-new-social-app-driving-millions-in-trading-volume/

[9] Friends.tech data on Dune Analytics: https://dune.com/msilb7/friendtech-on-base-activity

[10] https://phaver.gitbook.io/phaver-help-center/phaver-points-and-cred-score/cred-score-101

[11] https://phaver.gitbook.io/phaver-help-center/phaver-points-and-cred-score/cred-score-explained

[12] See Phaver’s stated “web2.5” approach: https://cointelegraph.com/press-releases/phaver-x-cyberconnect-bringing-web3-to-the-masses

[13] From

https://poap.xyz/

- Paul Veradittakit

https://improvado.io/resources/economist-media-kit

About Create Protocol (CP) (white paper)

Create Protocol (CP) offers Creators and Brands a Web3 platform to develop, mint, distribute, and track the most advanced and efficient NFT designs and features in the market. CP’s Creator Console provides an AI-driven infrastructure and Master Dashboard to manage your NFTs, complemented and supported by a powerful sales and trading analytics suite.

Customers can use CPs SDKs to build Web3 applications to interact with their smart contracts across a broad base of use cases, including gaming, entertainment, hospitality, social networking, marketing, and crowdfunding. CP’s platform can also develop co-created and co-owned IP and digital assets with built-in revenue sharing.

About Cryptonite

Cryptonite is a Web3 brand that brings to life the entrepreneurs, companies, and investors pioneering AI, blockchain, crypto, sustainability, and regenerative science. We achieve our mission by reaching our target global Silcion Valley market across the following platforms:

Cryptonite Weekly Rap; Twice-a-week news and features e-letter covering the top innovation industry companies and trends and distributed to 1 million global Silicon Valley insiders.

Cryptonite Live!; Live video programming starting with SV OGs with Drape & Perk, and weekly Founder’s Pitch. Cryptonite Live! will also cover the top global events, including Cryptonite’s annual Summit @ Stanford, where the Cryptonite 300 top private companies are honored.

Cryptonite; A Web3 network (in development) offering hand-curated daily news, original editorials, and video features, a Reddit-style community chat, subject-focused Tribes, and a robust professional and friendship social network.

Cryptonite PRO coin (CPRO); The CPRO reward token place a central role in the Cryptonite global community for innovators and investors who share knowledge across CPRO-driven social networks.

Cryptonite Ventures; A team focused on making a market for the Cryptonite PRO coin by investing our social network platform and CRPOs in other professional social networks and CPROs in select Cryptonite 300 top private companies.

What Cryptonite Can Offer CP

Cryptonite Live!; Produce a 6-minute video interview on our Founder’s Pitch show to be broadcasted on Cryptonite’s YouTube, Rumble, and X video channels. Do a live and video-casted pitch at our annual Summit @ Stanford.

Cryptonite Weekly Rap; Help distribute CP’s Founder Pitch show with a written profile and links in our Weekly Rap e-letter and other Cryptonite-related social networks.

Cryptonite Ventures; The CV team can support CP with content marketing, business development, and investor introductions. Below are examples of content Crytonite editors create that could be used to cross-market CP’s capabilities to the entertainment and hospitality industries.

Cryptonite PRO coin (CPRO); Invest CPROs rewards into CP via a coin swap.

How CP Can Help Cryptonite

Cryptonite PRO coin (CPRO); Help Cryptonite mint deploy ourCPRO token across BTC, ETH, and USDT blockchains and connect it to the back-end of CPs token distribution and management system. The Cryptonite will handle all front-end web design and development necessary.

Cryptonite; We would like to explore using Creator Console as the NFT platform for our network and resell it as part of our Crytonite dNetwork Partner package noted above.